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Barc Wk48’22: Star Plus tops in all India market
Mumbai: Broadcast Audience Research Council (Barc) India has released currency data for week 48, i.e., 26 November to 2 December. As per data for the all-India 2+ target group, Star Plus is the most watched channel in India with an average minute audience (AMA) of 2506.37 (000). It was followed by Sun TV at 2505.95 (000) AMA, Star Maa at 2352.1 (000) AMA, Dangal at 1984.33 (000) AMA, and Goldmines at 1938.29 (000) AMA.
The average minute audience (AMA) is defined as the number of individuals within a target audience who viewed a televised “event,” averaged across minutes.
In the Hindi-speaking market (HSM), Star Plus emerged as the most watched channel at 2405.99 (000) AMA, followed by Dangal at 1975.09 (000) AMA, Goldmines at 1909.06 (000) AMA, Colors at 1748.55 (000) AMA, and Star Pravah at 1651.62 (000) AMA.
In the south market, Sun TV was the most watched channel at 2491.37 (000) AMA, followed by Star Maa at 2293.51 (000) AMA, Zee Kannada at 1509.92 (000) AMA, Star Vijay at 1499.18 (000) AMA, and Zee Telugu at 1267.98 (000) AMA.
In the Maharashtra/Goa market, Star Pravah was the most watched channel at 1636.78 (000) AMA, followed by Zee Marathi at 454.8 (000) AMA, Colors Marathi 444.26 (000) AMA, Star Plus at 366.8 (000) and Sony SAB 352.59 (000) AMA.
In the West Bengal market, Star Jalsha was the most watched channel with 1104.98 (000) AMA followed by Zee Bangla at 887.38 (000) AMA, Jalsha Movies at 156.41, Sports18 1 at 155.09 (000) AMA and Colors Bangla at 129.05 (000) AMA
In the megacities market, including Mumbai, New Delhi, Kolkata, Bengaluru, and Chennai, Colors was the most watched channel at 486.68 (000) AMA followed by Star Plus at 419.99 (000) AMA, Sun TV at 410.87 (000) AMA, Star Vijay at 329.28 (000) AMA and Star Pravah at 286.02 (000) AMA.
