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Avant Garde Films serves Viacom18 Studio’s Tipping Point’s new logo

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MUMBAI: Viacom 18 Studios' has over the past 10 days been making waves thanks to its digital production outfit Tipping Point. Its logo and opening montage have been catching everyone's eyes. For those not in the know, it is creative hotshop Mumbai-based Avant Garde Films which is behind the snazzy packaging.  A release issued by Avant Garde says thart the logo is unique, rustic yet vibrant. And it not only breaks the stereotype but also keeps the Indian essence in place and depicts the outfit as a platform that creates bold, engaging and path breaking content for online audiences.

For the record, Tipping Point  offers a host of digital series, short films and non-traditional formats with unconventional narratives.

Commenting on the thoughts behind the logo, Sohini Mitra, from Avant Garde Films said, “We adapted a more focussed approach as Tipping Point wanted to target the youth.’’

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"The creative process began with rigorous brain storming when we zeroed in on the concept of giving the logo a rustic look keeping the background vibrant. We have also retained the essence of Mumbai with subtle elements that will catch instant attention of the audience.” said Abhishek De From Avant Garde Films.

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iWorld

JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth

A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant

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MUMBAIJioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.

Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.

The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.

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Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.

The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”

With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.

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