eNews
Asianet News Digital achieves 110 per cent YoY audience growth
Mumbai: Asianetnews.com has reported 110 per cent audience growth in FY’24 as per the latest ComScore report for digital news publishers. This positions the brand as the leader in audience growth rate among its peers.
Asianetnews.com, a brand owned by Asianxt Digital Technologies operates in 8 languages namely Malayalam, Kannada, Tamil, Telugu, Hindi, English, Bangla and the recently launched Marathi edition. This audience growth firmly establishes its position as one of India’s leading digital news publishers. Additionally, the growth in monthly active users was accompanied by an 80 per cent increase in Page Views, the second highest in the category.
Highlighting the efforts that went behind the achievement, Samarth Sharma, chief operating officer, commented “We have made huge strides from being a dominant regional player to a leading National digital media organisation and this is proven by our phenomenal YoY growth story. Big thanks and credit to all our team members and partners to deliver such phenomenal results in the most efficient manner, especially considering several challenges arising due to multiple updates in search algorithms, market conditions and other factors.”
Congratulating the team for this achievement, Neeraj Kohli, chief executive officer, added, “We mark another season of success in our Digital Business, which is a testament to our unwavering commitment to innovation and adaptation. Our sustained success underscores our commitment to meeting the evolving needs of our growing Pan-India audience and solidifying our position as leading digital publisher. This remarkable growth reinforces our relentless pursuit of excellence and our ability to stay ahead in a dynamic digital landscape”.
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
