eNews
Amazon ropes in Kelly Day to lead international streaming business
Mumbai: Amazon has appointed Kelly Day in a newly created role as vice president, Prime Video international. She will oversee streaming operations outside the US and report to Prime Video and Amazon Studios senior vice president Mike Hopkins.
She will begin her new role in January 2022.
Day was previously at ViacomCBS leading international streaming services and led the global rollout of their premium subscription video-on-demand service Paramount+ in 2021 and the international expansion of their free ad-supported streaming TV (FAST) service Pluto TV.
“Overwhelming day as I announced the end of an amazing chapter at ViacomCBS and the beginning of something new and exciting at Amazon. To my friends and colleagues at VCBS, I am so proud of what we’ve accomplished at Paramount+ and Pluto and forever grateful to have had the opportunity to work with all of you. Looking forward to starting 2022 and joining the incredibly talented team at Amazon Prime Video,” said Kelly on LinkedIn.
Kelly joined ViacomCBS in 2017 as president of Viacom Digital Studios. She has 25 years of experience in launching digital brands and businesses. She has served on the board of directors of Blue Ant Media and NATPE. She’s also had stints at Discovery Communications and America Online (AOL).
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
