News Broadcasting
AIR expands news on FM Rainbow radio stations
MUMBAI: All India Radio (AIR) is adopting news as a strategy to expand its audience base on FM Rainbow radio channels. Private operators, in contrast, are not allowed to broadcast news.
FM Rainbow (earlier called AIR FM I) has decided to progressively increase its news content while retaining the brief two-minute format.
Starting today, FM Rainbow has expanded the local language news exposure in five cities. While the frequency has been augmented to 18 times in Kolkata (which used to play news once) and Chennai (twice a day), in Mumbai has gone up to 15 times a day (earlier once). FM Rainbow in Panaji (Goa) and Hyderabad will air news across ten and seven time zones respectively.
The news service was launched in Tiruchirapalli (Tamil Nadu) and Cuttack (Orissa) today. While Tiruchirapalli will play it on seven occasions, Cuttack will have it six times a day.
“With the two-minute local language news format, we are targeting audiences in the age group of 18-35 years. We are planning to further expand the exposure of news component in our selected FM stations,” a senior AIR official says.
FM Rainbow is available in 13 cities including Bangalore, Coimbatore, Delhi, Jalandhar, Kodaikanal and Lucknow.
News Broadcasting
Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
