iWorld
Accedo launches OTT video managed services offering
Mumbai: Global video solutions provider, Accedo, has launched a dedicated OTT video managed services offering. Designed to reduce complexity and risk for video service providers, the offering will see Accedo take complete ownership of operating and enhancing OTT video services, managing the entire end-to-end ecosystem, including technology, functionality, people, and processes.
The managed services offering draws on Accedo’s extensive experience in designing, building and deploying video experiences for many of the world’s leading OTT services. The company’s broad suite of solutions covers a vast array of video streaming use cases, with a focus on user experience and innovation. This, in combination with its extensive and long-standing network of technology partners from across the OTT ecosystem, means that Accedo is able to provide a UX-driven end-to-end offering, leveraging best-of-breed solutions in a single holistic package covering all aspects of running and growing a competitive video business.
The offering will enable video providers to streamline and improve efficiencies to get the most out of every part of the video technology ecosystem. As part of the managed service, Accedo will be managing multiple vendors and technology stacks as well as constantly monitoring, evaluating, and challenging the technology roadmap, identifying opportunities for service optimization and ensuring a high level of flexibility and scalability.
Accedo CEO Michael Lantz commented: “The OTT ecosystem has become increasingly complex over the past decade. Running a successful and competitive video service means that every part of the service puzzle needs to be fully optimized. At the same time, video providers are battling fierce competition and increasing churn, while trying to deliver an optimized user experience across countless different and constantly evolving variations. We are already addressing many of these challenges for our customers and the Managed Services offering is a natural extension of that experience. It will further help our customers put their focus into core business activities such as content acquisition, monetization strategies, and distribution.”
Accedo will be exhibiting at NAB on booth W2166, and presenting the OTT video managed services solution, from 13 – 17 April. Book a meeting with Accedo at NAB
iWorld
Govt pushes live events sector to Rs 196 billion by 2028
LEDC roadmap targets 15–20 million jobs and global hub status by 2030
MUMBAI: India’s live events story is getting louder and this time, it’s policy turning up the volume. The fourth meeting of the Live Events Development Cell (LEDC), chaired by Chanchal Kumar, was held on 30 April 2026 at Vigyan Bhavan, bringing together representatives from nine Central Ministries, six States and 12 industry stakeholders to chart the sector’s next phase of growth. The numbers already tell a compelling story. India’s organised live events industry was valued at Rs 145 billion in 2025 and is projected to grow at 10 per cent to Rs 196 billion by 2028 making it one of the fastest-expanding segments within the media and entertainment ecosystem.
Set up in July 2025 by the Ministry of Information and Broadcasting, the LEDC is tasked with turning that momentum into a structured growth engine. Its long-term ambition is ambitious, position India as a global live events hub by 2030 while generating an additional 15–20 million jobs.
At the meeting, officials emphasised the sector’s multiplier effect spanning tourism, employment and allied industries while underlining the need for coordinated execution. A key update was the rollout of a single-window clearance system for live event permissions via the India Cine Hub portal, aimed at simplifying approvals and improving transparency.
States have been urged to adopt the system, alongside implementing the “Model Executive Order for Streamlining Licensing and Permissions for Live Events in India, 2026” by 31 May 2026. The framework seeks to standardise what has long been a fragmented and time-consuming regulatory process.
Beyond permissions, the discussion also turned to infrastructure and talent. A draft concept for greenfield venue development was tabled, alongside plans to build a skilled workforce. The Indian Institute of Mass Communication, in collaboration with industry bodies MESC and EEMA, is set to introduce certificate courses tailored to the live events sector.
Chanchal Kumar stressed that alignment across stakeholders is already in place, with the next challenge being execution at scale. The government, he noted, remains committed to creating a facilitative and transparent ecosystem for organisers.
For an industry once seen as fragmented and event-driven, the message is clear, India’s live events business is no longer just about the show, it’s about building an entire stage for growth.
