News Broadcasting
ABP News Network overhauls ABP Live team to elevate digital content
MUMBAI: ABP News Network’s digital platform, ABP Live, is restructuring its workforce. Vijay Jung Thapa will be the chief digital officer. With a professional experience of over 25 years, he will be spearheading ABP’s new and refined vision on the digital front.
With an aim to take ABP’s digital assets to newer milestones, Ramakrishnan Laxman will be taking over as AVP-Digital Media. Allen Sharma will be taking over the new role of Head – Digital Revenues. In this role, he will be accountable for Direct Sales, Digital Revenues, Programmatic Monetization and Brand Solution Monetization.
Furthermore, Tushar Banerjee has been appointed as the Head- Digital Content Strategy. He will ensure ABP Live’s Content and Social Media verticals with emphasis on programming pipeline, growth in viewership and monetization.
The platform operates 8 web portals in 6 different languages. ABP Live is implementing this step to transform their digital division and improve the effectiveness of their intellectual property.
Since its inception in December 2013, the digital arm of ABP News Network has championed issues on multiple spectrums – may it be social, political, environmental or cultural. ABP Live has kept its viewers engaged through Live TV, on-cue updates and real-time news on various social media platforms. In the same vein, ABP News Network’s regional penetration has also ensured the burgeoning success of its digital front.
To have a sharper edge in the digital era, ABP News Network is acting as the frontrunner in transforming and upgrading the platform. The hierarchy in the digital sphere of ABP News Network is undergoing a special makeover. This move will help revolutionize digital news and ensure the channel is more viewer-centric and responsive towards its audience.
Speaking on the development, ABP News Network CEO Avinash Pandey said, “In an ever-growing digital era, it is crucial to evolve and keep up with the market pace. The main aim of this decision is to empower our workforce to revolutionize digital news through innovation. This digital push will also help us tap newer audiences and overall maximize the potential of our content. Through this step, we aim to elevate our intellectual property to create ground-breaking, viewer-driven content."
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
