GECs
Abhijit Saxena takes additional charge as Zee TV business head
MUMBAI: Zee has announced a replacement to head its flagship channel, finally filling the vacancy left by the recent departure of Sunil Khanna. The network today announced the appointment of Abhijit Saxena as business head of Zee TV.
Saxena, who is currently president – international business, has been given additional charge of Zee TV.
Announcing the appointment, Zee Telefilms CMD Subhash Chandra said, “Abhijit has been with this organisation for a long time and his efforts in spearheading several endeavours to a successful outcome has earned him this responsible designation in the network. It was truly satisfying to reaffirm that we have an extremely talented pool of people in-house. I believe in this new portfolio Abhijit will lead Zee TV into new dimensions with greater vigour and effect.”
Saxena joined Zee Network in March 1996 and since than has handled various departments like marketing services, exposure sales and International ad sales.
To his credit is the launch of business operations in the US, Middle East, Australia and New Zealand, besides the launch of channels like Smile TV, Action, Classic and Premier. He was also instrumental in the launch of a separate channel for Singapore.
Saxena took charge of international operations when the channels were encrypted. He coordinates with the entire international operations across the globe and handles advertising sales from India for overseas channels and advertising sales from international markets for Indian channels. Saxena also holds the charge for syndication sales.
A postgraduate in Business Management from IMT Gaziabad and an avid sports enthusiast, Saxena, prior to joining Zee was with the Times of India and prior to that with the State Trading Corporation of India
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
