News Broadcasting
Aaj Tak’s ‘JBC’ with Jaaferi attracts maximum eyeballs in debut episode
MUMBAI: Aaj Taks latest programming initiative JBC featuring Jaaved Jaaferi in a new ‘avatar’ has topped the TRP charts for any programme on the news channels.
As per TAM ratings for the week ending 31 January 2004, JBC clocked a TRP of 0.71, which is the highest for any news-based programme for the week. In fact, nine out of the top 10 programmes on various news channels during that week belong to Aaj Tak.
Commenting on the shows performance TV Today Network CEO G Krishnan said, “When we launched JBC, we were quite sure that its uniqueness would be a hit amongst the viewers. JBC and other Aaj Tak programmes are highly appreciated by the viewers. These innovations are in-line with our efforts of providing freshness of programming. We will continue to implement a slew of programming innovations based on in-house researches that would touch the lives of our viewers.”
Top 10 Programmes on News Channels
Channel
Programme
TVR
Aaj Tak
JBC
0.71
Aaj Tak
Aaj Tak 8 pm
0.51
Aaj Tak
Aaj Tak 8 am
0.44
Aaj Tak
Aaj Tak 9 pm
0.44
Aaj Tak
Aaj Tak Metro
0.43
Aaj Tak
Aaj Tak Metro
0.43
Aaj Tak
Vishesh
0.42
Zee News
Crime File
0.40
Aaj Tak
Duniya Aaj Tak
0.39
Aaj Tak
Aaj Tak 8 pm
0.38
JBC, a bi-weekly variety newsmagazine is the latest addition to Aaj Taks weekend programming schedule. It is a 30-minute spoof on the happenings that make the headlines and is aired on Saturdays and Sundays at 8:30 pm.
JBC is like any other news show, except that Jaaferi and his team transform it into a one-of-its-kind entertainment show with inimitable talents drawn from theatre, television and films from different corners of the country.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
