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14 Isro space missions in 12th Plan linked to strengthening communications
NEW DELHI: Fourteen of the 58 space missions to be launched by the Indian Space Research Organisation (Isro) as a part of 12th Five Year Plan, 2012-17 are linked to communications.
In addition to the fourteen satellites, five launch vehicles missions will also be linked to these satellites.
A Plan outlay of Rs. 397.5 billion in 12th Five Year Plan period has been provisionally earmarked under the Plan budget for space programmes. During the current year 2012-13, a sum of Rs 56.15 billion has been allocated and the amount spent up to the end of October 2012 was Rs.18.7153 billion. The Plan includes 33 satellite missions and 25 launch vehicles missions.
GSAT 10, GSAT 15, GSAT 16, GSAT 17, and GSAT 18 will specifically be communication satellites to augment the INSAT system with C and Ku band Transponders.
GSAT 9 will be a communication satellite to augment the INSAT system with C band Transponders.
GSAT 14 and GSAT 11S will be experimental communication satellites, while GSAT 6 and GSAT 6A will be multi-media mobile communication satellites for strategic applications.
GSAT 7 is a communication satellite for special users, and both GSAT 11 and GSAT Ka are advanced Ka band satellite for VSAT communications. GSAT 19E is a new generation experimental communication satellite.
The five launch vehicle missions are GSLV – D5 (Development flight with indigenous cryogenic stage for launching GSAT 14 satellite); GSLV D6 (for launching of GSAT 6 into Geosynchronous transfer orbit); GSLV F09 (for launching of GSAT 9 communication satellite); GSLV – F11 (for launching of GSAT-6A satellite); and GSLV Mk III D1 (first developmental flight of GSLV Mk III for launching GSAT-19E satellite).
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Inshorts Group chief Deepit Purkayastha joins IAB video council for Southeast Asia and India
The co-founder and chief executive of the short-form content platform has been inducted into the IAB SEA+India Video Council, giving India a stronger voice in shaping digital video frameworks
NOIDA: India has long been the world’s most chaotic, multilingual and mobile-first digital market. Now, one of its most prominent short-video executives is getting a seat at the table where the rules are written.
Deepit Purkayastha, co-founder and chief executive of Inshorts Group, has been selected as a member of the IAB SEA+India Video Council for 2026. Run by the Interactive Advertising Bureau, the council brings together senior leaders from Southeast Asia and India to shape standards, best practices and measurement frameworks for the fast-evolving video and digital advertising ecosystem.
The timing is pointed. According to the IAMAI-Kantar Internet in India Report 2025, over 588 million Indians are now consuming short-video content, with growth increasingly driven by rural and non-metro audiences. India’s active internet user base has crossed 950 million, with 57 per cent of users now coming from rural markets. Yet the frameworks that govern how video consumption is measured and monetised were largely designed for single-language, Western markets and have struggled to keep pace with the scale, diversity and complexity of India’s digital landscape.
Purkayastha is no stranger to these debates. He already serves on the AI Council at Marketing and Media Alliance India and as co-chair of the Digital Entertainment Committee at the Internet and Mobile Association of India. His induction into the IAB SEA+India Video Council extends that influence into the global video standards arena.
Inshorts Group sits squarely at the intersection of these forces. Its flagship product, Inshorts, India’s highest-rated short news app, reaches 12 million active users with 60-word news summaries. Its sister platform, Public App, reaches 80 million monthly active users across more than 700 districts and 12 languages, serving communities that most global platforms barely register.
Purkayastha said the opportunity was about building something more representative. “India today sits at the centre of the global video ecosystem, but the frameworks that define how value is created and measured have not always kept pace with the realities of our market,” he said. “Being part of the IAB SEA+India Video Council is an opportunity to contribute to a more representative and future-ready approach, one that accounts for diversity in language, context, and user intent.”
As a council member, Purkayastha will contribute to shaping regional standards across video advertising, measurement and platform governance, with a focus on frameworks that are native to India’s multilingual, mobile-first ecosystem rather than imported from global benchmarks designed elsewhere.
For years, India has been content to play by rules written for other markets. Purkayastha’s induction is a signal that it is done waiting to be consulted and ready to start writing them.
