Hindi
Pyramid Saimira pulls out of Hindi film distribution biz; shuts 33 screens
MUMBAI: Pyramid Saimira Theatre Ltd (PSTL) is trimming down operations as inflation and an economic slowdown is beginning to hit entertainment spending in India.
The Chennai-based company has decided to pull out of the Hindi film distribution business and is withdrawing from its exhibition business in western and northern India where it has shut down 33 screens.
“A decision has also been taken to discontinue the distribution of Hindi films in view of the unviable cost structure of the Hindi film industry. The management has decided to wind up its exhibition division in Western and northern parts of India in particular by closing down 33 screens,” PSTL said in a statement.
PSTL has also decided to slow down its overseas growth plans and will not be pursuing with acquisitions in UK and Europe.
However, in the view of profitability, plans in Malaysia and USA will remain stable. Operations will be expanded in China in view of the joint venture with the Ministry of Culture and ceding of entertainment business in Mainland China, the company said.
These changes, the company believes, will consolidate the business and focus will now be in on its core strength in the South Indian media and entertainment industries.
Hindi
Rashmika Mandanna, Shanaya Kapoor and Naila Grrewal climb IMDb’s Indian celebrity rankings
Upcoming films and returning shows are driving fan interest across Bollywood and streaming
MUMBAI: Bollywood’s popularity contest has a new weekly scorecard, and the numbers are telling. IMDb’s Popular Indian Celebrities list for this week places Shanaya Kapoor at number six, buoyed by buzz around her film Tu Yaa Main. Naila Grrewal slots in at seven on the back of the returning comedy series Maamla Legal Hai, while Rashmika Mandanna climbs to eighth, riding mounting anticipation for Cocktail 2.
The list, available exclusively on the IMDb app for Android and iOS, tracks trending Indian entertainers and filmmakers each week, drawing on data from more than 200m monthly visits to the platform worldwide.
Further down the rankings, Raaka is keeping two of its biggest names in the spotlight. Deepika Padukone holds 11th position, with Allu Arjun close behind at 13th, as the film continues to find traction with audiences.
The list offers fans a weekly pulse on who is breaking through, who is holding steady, and who is fading. It is a barometer as unsparing as the box office itself.
