Hindi
Mukta Arts in first-time deal with Times Music
MUMBAI: For the first time since its inception, Times Music has struck a deal with Mukta Music, a division of Mukta Arts, to manufacture and distribute the audio track of Mukta Art Entertainment‘s forthcoming release Paying Guests.
The deal includes physical as well as non-physical rights of the film‘s audio.
Says Times Music CEO Adarsh Gupta, “We are proud to be associated with Mukta Arts Ltd with our first audio track of Paying Guests. I hope that our first outing with Mukta Music would be a smash hit that would pave way for more such ventures.”
Founder and creative head Mukta Arts Subhash Ghai avers, “We have entered a deal with Times Music for the first time with full faith and confidence and together we are planning a unique strategy for marketing the music of the film by sending a justified number of paid TV promos just before the release of the film.”
Paying Guest stars Shreyas Talpade, Aashish Choudhary, Jaaved Jafferi and Vatsal Sheth along with Celina Jaitley, Neha Dhupia, Riya Sen, Sayali Bhagat, Chunky Pandey, Asrani and Paintal. The film, written and directed by Paritosh Painter, is being produced by Mukta Arts Entertainment.
Hindi
Rashmika Mandanna, Shanaya Kapoor and Naila Grrewal climb IMDb’s Indian celebrity rankings
Upcoming films and returning shows are driving fan interest across Bollywood and streaming
MUMBAI: Bollywood’s popularity contest has a new weekly scorecard, and the numbers are telling. IMDb’s Popular Indian Celebrities list for this week places Shanaya Kapoor at number six, buoyed by buzz around her film Tu Yaa Main. Naila Grrewal slots in at seven on the back of the returning comedy series Maamla Legal Hai, while Rashmika Mandanna climbs to eighth, riding mounting anticipation for Cocktail 2.
The list, available exclusively on the IMDb app for Android and iOS, tracks trending Indian entertainers and filmmakers each week, drawing on data from more than 200m monthly visits to the platform worldwide.
Further down the rankings, Raaka is keeping two of its biggest names in the spotlight. Deepika Padukone holds 11th position, with Allu Arjun close behind at 13th, as the film continues to find traction with audiences.
The list offers fans a weekly pulse on who is breaking through, who is holding steady, and who is fading. It is a barometer as unsparing as the box office itself.
