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Hollywood’s no to cigarettes

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MUMBAI: Hollywood is showing fewer smokers in films, according to a report. The Centers for Disease Control and Prevention, in its report released recently shows that scenes of smoking incidents in high-grossing films fell to 1,935 last year, down 49 per cent from 3,967 in 2005. 


The study described an incident as the use or implied use of a tobacco product by an actor, with a new incident occurring each time a tobacco product went off-screen and then came back or a different actor was shown using tobacco.


Critics have been pushing Hollywood to do away with smoking scenes, arguing that young viewers use their favourite actors and film characters as role models.


The study estimated that 30 billion to 60 billion in-theatre tobacco impressions were delivered annually from 1991 to 2001. The figure dropped to about 17 billion last year.


One impression was defined as one person seeing one smoking incident.
 

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International

Utopai Studios unveils 4K three-minute video generation for PAI platform

New Story Agent and editing tools aim to streamline AI-led filmmaking workflows

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MUMBAI: Utopai Studios has announced a major upgrade to its PAI storytelling AI platform, introducing what it claims is an industry-first capability to generate three-minute videos in 4K resolution, alongside enhancements to its Story Agent feature.

The update, rolling out from April 15, expands the platform’s capabilities across the filmmaking process, from early concept development to post-production. The company said the new features are designed to help filmmakers maintain continuity across characters, scenes and visual styles, a key challenge in AI-driven storytelling.

At the heart of the release is a next-generation model that enables more structured narrative development, allowing creators to move more seamlessly from idea to execution. With tools such as multi-shot sequencing and multi-turn editing, the platform aims to give both studios and independent creators greater control over complex storytelling workflows.

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Commenting on the launch, Utopai Studios co-founder and CTO Jie Yang said, “The next phase of AI in media will not be defined by isolated tools, but by systems that can carry story, continuity and collaboration across the full creative process.” He added that the update is a step towards enabling more practical, end-to-end narrative development at a professional level.

Echoing this, Utopai Studios co-founder and chief scientific officer Zijian He said, “Generative video is opening the door to a new production model, where creative ambition is less constrained by traditional cost and complexity.” He noted that the platform combines multimodal models with iterative editing to give creators more speed, control and consistency.

The company said PAI is already being used in professional film and television productions, particularly in Hollywood, for tasks such as pre-visualisation, scene design and post-production refinements. The latest update adds features including improved voice options, character consistency, unlimited editing and more flexible asset management.

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Utopai also emphasised that its models are not trained on copyrighted material, positioning the platform as a cleaner alternative for creators and rights holders navigating the evolving AI landscape.

As AI continues to reshape content creation, Utopai’s latest push signals a shift from standalone tools to integrated systems, aiming to make high-quality filmmaking faster, more flexible and increasingly accessible.

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