Hindi
Bunty Walia’s Lamhaa to release on 16 July
MUMBAI: Bunty Walia‘s Lamhaa, directed by Rahul Dholakia and starring Sanjay Dutt, Bipasha Basu, Kunal Kapoor, Anupam Kher and Shenaaz, is scheduled to release on 16 July.
The film is a story about an army man, played by Sanjay Dutt, and his love interest, played by Bipasha Basu, in the midst of the various issues that Kashmir had faced for years.
Lamhaa is award-winning filmmaker Rahul Dholakia‘s second film after his first Parzania won critical acclaim. It is a sensitive film and just like Parzania that centred on the angst of the people in a terror-stricken place, Lamhaa deals about these issues.
Since Lamhaa is depicted in Kashmir, the government went out of its way to ensure that there was no untoward incident when the filming was on.
The film was shot across three schedules in 75 days. While two schedules were held in Kashmir for 25 days, the third one was held in Mumbai for 50 days.
Hindi
Rajesh Ramaswamy exits The Script Room to focus on filmmaking journey
Ad filmmaker steps away from own venture to pursue direction and storytelling
MUMBAI: In a move that has caught the attention of the advertising and creative community, Rajesh Ramaswamy has announced his exit from The Script Room, the company he co-founded, marking the end of a seven-year stint at the helm.
The decision, which came into effect earlier this month, signals a shift in focus for Ramaswamy, who is now looking to immerse himself fully in filmmaking and direction as an independent creative.
Known for blending sharp advertising insight with storytelling craft, Ramaswamy has been instrumental in shaping The Script Room into a creative hub that delivered campaigns, branded content, and original storytelling formats. Over the years, the company collaborated with agencies, directors, and a wide network of writers, while also experimenting with formats such as short films and web series.
Sharing his thoughts on the transition, Ramaswamy indicated that the move is driven by a desire to focus and explore stories he has been developing over time. While he acknowledged the unconventional nature of stepping away from one’s own venture, he also framed it as a necessary leap toward clarity and creative pursuit.
Importantly, The Script Room will continue its operations with its current team and leadership, with Ramaswamy expressing confidence in the group that helped build the company’s identity. The studio, he noted, remains well-positioned to evolve further with fresh talent and ideas.
His exit also reflects a wider industry trend, where experienced advertising professionals are increasingly transitioning into independent filmmaking, tapping into the growing opportunities across digital and long-form content platforms.
As Ramaswamy steps into this new phase, the move underscores a familiar creative instinct, sometimes, the boldest ideas begin with a clean break.
