ZenithOptimedia bags media duties of Junglee Games

MUMBAI: ZenithOptimedia has bagged the media duties for Junglee Games in a multi-agency pitch.

The mandate covers all aspects of the brand’s media planning, advisory and buying across print, TV, digital and outdoor.

ZenithOptimedia managing director Hari Krishnan said, “This is a significant win for ZO with the tech and mobile sector gaining momentum in the overall advertising space. It is indeed a matter of pride for us to be partnering with Junglee Games.”

Junglee Games chief marketing officer Satya Mahapatra added, “We are glad to partner with ZenithOptimedia who have demonstrated excellent understanding of the Internet and mobile audiences. I am sure this will go long-way in the success of our brands.”

Junglee Games’ new multimedia campaign will break this month.