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Zee TV’s ‘Ganga Mai Ki Betiyan’ celebrates strength of single motherhood
MUMBAI: Holding her daughters’ hands, she’s walking into prime time with courage, grit and grace. Zee TV is set to launch its new drama, Ganga Mai Ki Betiyan, a heartwarming tale of a single mother who rebuilds her life from scratch and raises her daughters to stand tall against society’s taunts.
Adapted from Zee Kannada’s hit show Puttakana Makkalu, the Hindi remake shines a light on women’s resilience in the face of abandonment and stigma. Set in the culturally vibrant backdrop of Varanasi, the series is produced by Ravie Dubey and Sargun Mehta’s Dreamiyata Dramaa.
The show follows Ganga Mai (played by Shubhangi Latkar), who raises her daughters Sneha (Amandeep Sidhu), Sahana (Srishti Jain) and Soni (Vaishnavi Prajapati) with dignity, self-respect and an unbreakable spirit. Each daughter brings a unique flavour to the story: Sneha, the fiery dreamer aiming to be a district collector; Sahana, the nurturer whose cooking and wisdom hold the family together; and Soni, the playful yet mature spark who keeps optimism alive at home.
Adding another layer to the drama is Sheizaan Khan as Siddhant, a feared yet soft-hearted moneylender whose life changes when he crosses paths with Sneha.
To mark the launch, Zee TV hosted an experiential set tour in Chandigarh, where media were treated to a soulful meal at the family’s on-screen dhaba, mirroring the warmth and simplicity of the characters.
Zee TV, chief channel officer, Mangesh Kulkarni said, “With shows like Saru, Tumm Se Tumm Tak, Chhoriyan Chali Gaon, and now Ganga Mai Ki Betiyan, we are bringing forth stories that are rooted in culture yet contemporary in their outlook.”
Zee Entertainment, chief content officer, Raghavendra Hunsur added, “What moves us most is not just Ganga Mai’s struggle, but the everyday grace with which she turns hardship into hope.”
For lead actor Shubhangi Latkar, the role has been transformative. “Ganga Mai is a symbol of every woman who chooses dignity over despair. Portraying her has been an emotionally enriching journey for me,” she added.
With its message that daughters are never a burden but a source of pride, Ganga Mai Ki Betiyan promises to strike an emotional chord with families across India.
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Prataap Snacks posts Rs 1.14 crore Q4 profit, EBITDA up 319 per cent
Yellow Diamond maker posts turnaround with Rs 1.14 crore profit, 10 per cent dividend proposed
NEW DELHI: Prataap Snacks Limited has staged a sharp turnaround in the fourth quarter of FY26, reporting a 319 per cent surge in operating EBITDA and a return to profitability after a challenging previous year.
The Indore-based company, known for brands such as Yellow Diamond and Avadh, posted income from operations of Rs 420.18 crore for Q4 FY26, marking a 5 per cent year-on-year rise. Operating EBITDA climbed to Rs 20.59 crore, while margins stood at 4.9 per cent.
Most notably, the company reported a profit after tax of Rs 1.14 crore for the quarter, reversing a loss of Rs 11.94 crore in the same period last year. Diluted earnings per share improved to Rs 0.48 from a negative Rs 5.00 earlier, signalling a steady recovery in performance.
For the full financial year, consolidated income rose 1 per cent to Rs 1,724.65 crore. Annual operating EBITDA grew 68 per cent to Rs 81.81 crore, while the company posted a net profit of Rs 9.72 crore, compared to a loss of Rs 34.27 crore in FY25.
Reflecting this improved performance, the board has recommended a dividend of 10 per cent, equivalent to Rs 0.50 per share on a face value of Rs 5.
Prataap Snacks Limited managing director Amit Kumat said the recovery was driven by sharper execution and data-led decision-making, including the use of Sales Force Automation analytics. The company also expanded its distribution network to over 5,000 distributors and strengthened its presence on quick commerce platforms.
Looking ahead, the company expects double-digit revenue growth in FY27, though it remains cautious about inflationary pressures on key inputs such as packaging materials and edible oil. Management plans to offset these through tighter cost controls and calibrated pricing strategies.
With profitability back on track and operations stabilising, Prataap Snacks appears to be regaining its footing in an increasingly competitive packaged foods market.
