Brands
Zebronics signs Hrithik Roshan to endorse its Smart TV range
Mumbai: Zebronics, a market leader in IT Peripherals, audio systems and lifestyle accessories, has announced Hrithik Roshan as a face for their range of Smart LED TV segment. This collaboration marks the six years of their partnership as the charismatic Greek God of Indian cinema shall now endorse the Smart LED TV range along with IT Peripherals, home audio & accessories. With a strong customer base & a successful track record for 26 years in the industry, Zebronics aims to further expand its presence in the Smart LED TV segment.
Zebronics Smart LED TVs are available in sizes of 80cms to 139cms (32” to 55”) that are sleek and packed with features like app support (Cloud TV / WebOS) which allows the users to use streaming apps like Netflix, Amazon Prime etc., multi-connectivity options and powerful 20W speakers, HDR/HLG, Dolby support etc., that gives an immersive experience. Zebronics is expanding the reach of its service centres by partnering with more than 500 franchises for this segment exclusively, spanning over 19000 PIN codes across the country.
Hrithik Roshan said: “I personally enjoy and watch all sorts of content when I’m at home. High-quality Home Entertainment is of utmost importance to me, as every little aspect from the sound quality and definition of visuals matters in enhancing the overall experience of consuming content. I’m happy to strengthen my partnership of 6 years with Zebronics, this time we come together for their new range of Smart LED TVs. Over the years, Zebronics has established itself as the go-to brand for affordable luxury and staying ‘Always ahead’ the Smart LED TVs is yet another testament of the brand delivering the very best to its customers”.
Zebronics co-founder & director Rajesh Doshi said: “Hrithik Roshan has been a marvel in this connects with the audience. His aura has its own grandeur that syncs symbiotically with the product range of Zebronics and its all-the-more fitting to strengthen our association further by onboarding him to endorse our Smart LED TV range apart from the IT Peripherals, Home Audio & Accessories. Hrithik’s captivating, versatile and debonair personality and his synergy complement well with the elegance, aesthetics & flair of the Smart LED TV range of Zebronics. We are experiencing promising growth in our mission to transform every home, into a high-quality home theatre with a range of Smart TVs, Projectors and Soundbars. This vision stems from our commitment to provide ‘Premium for Masses’ thereby keeping Zebronics, ‘Always Ahead’”
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Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
