Brands
Zapmart announces tie-up with Mickey Mehta 360 Degree Wellness Temple
MUMBAI: Zapmart.com which is a year old start-up in e-commerce space providing local grocery online service in Mumbai has announced its association with Mickey Mehta 360 Degree Wellness Temple.
Zapmart would be giving out discounts ranging from 10% to 30% exclusively to all the Mickey Mehta 360 Degree Wellness Temple members while shopping / buying groceries from Zapmart.com.
Also, Zapmart would be giving out free trial membership vouchers of Mickey Mehta Wellness Temple to its exclusive buyers with no minimum purchase criteria.
Announcing the tie-up, Zapmart.com, Founder Chairman and Managing Director, Mr. Parvez Siddiqui said, “In order to scale up our sales in Mumbai we have tied-up with Global Leading Holistic Health Guru Dr. Mickey Mehta and his wellness temple. Since our target audience is housewives and married women which is very much similar for both the brands, it will help both the brands in boosting each other’s sales. With this tie up Mickey Mehta’s members will have the unique advantage of buying grocery at a discounted price compared to the competitor’s as well as to the market price. Also, many of our loyal consumers will get a chance to experience trial fitness sessions at any of Mickey Mehta’s wellness temple outlets in Mumbai and get a chance to utilize their valuable time by getting fit under the best fitness brand in India as well as buy groceries from Zapmart.com at discounted price and save their time. The association with Mickey Mehta’s wellness temple reiterates our commitment of leveraging the platform of e-commerce to bring innovative, value-added services to the customer’s doorstep.”
With their first ever tie up, Zapmart will reach out to consumers and provide easier access and convenience by simply logging on to Zapmart.com or downloading the Zapmart’s application on their mobile phones from Google Play or App Store. This association is one of the many initiatives to be taken by Zapmart to expand the base of its services to consumers in Mumbai.
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.
