MAM
Wockhardt awards creative mandate to DDB Health & Lifestyle
MUMBAI: DDB Health & Lifestyle has won the creative mandate for global pharmaceutical and biotechnology firm Wockhardt.
Wockhardt founder chairman and group CEO, Dr. Habil Korakiwala said, “We had conceptualised our communication to showcase the dramatic turnaround of our company‘s results. We are happy with the outcome.”
DDB Health & Lifestyle president Soumitra Sen said, “It‘s truly an honor and privilege to partner with Wockhardt and work closely with Dr. Habil Khorakiwala, who is an industry stalwart. It‘s like a dream come true for us.”
Wockhardt is involved in multi-disciplinary research and high technology manufacturing. It has operations across India, USA, UK, Ireland and France.
DDB Health & Lifestyle is a specialised practice within the DDB Mudra Group that caters to the emerging communication needs of the healthcare industry. Its clients include J&J Medical, E.Merck, MSD, Novartis, Dr. Reddy‘s Laboratories, Cipla Limited, Wrigley‘s, Global Hospitals Group, Bharat Family Clinic, Kokilaben Hospital, Becton Dickinson, Baxter, Philips Healthcare, Merck Serono, UNICEF, Population Services International (PSI) and John Hopkins Bloomberg School of Social Medicine.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.








