MAM
Wardwizard embarks on a flavourful journey: Unveiling the QuikShef spice range
Mumbai: Wardwizard Foods and Beverages Ltd., one of the leading companies in the food and beverage industry, is delighted to unveil its QuikShef Spice Range during the Navratri festival, signifying a significant expansion in its product portfolio. With a forward-looking approach, the company aims to captivate the market with this innovative offering. This strategic move marks a transformative chapter in the company’s journey as it ventures into an exciting new segment.
The unveiling of the QuikShef Spice Range became an unforgettable occasion, elevated by the presence of Param Pujniya Shri Dhirendra Shastriji, and Bageshwar Dham Sarkar. His attendance at the Navratri festival lent a sacred aura to this culinary extravaganza, enriching the event’s spiritual essence.
Emphasizing the strategic vision behind the move, Wardwizard Foods and Beverages Ltd. chairperson and managing director Sheetal Bhalerao stated, “Our foray into the spices segment represents our commitment to innovation and fulfilling the evolving tastes of our consumers. We comprehend the growing demand for high-quality spices and are determined to offer nothing less than the best. With the QuikShef Spice Range, we aim to bring the rich and authentic flavours of Indian spices to the world, enabling culinary enthusiasts to infuse their dishes with the essence of India. This initiative is just the beginning of our forward-looking approach, and we are excited to bring new and exciting flavours and experiences to our customers.”
Continuing her statement, Bhalerao mentioned, “We are also deeply honoured to have Param Pujniya Shri Dhirendra Shastriji, Bageshwar Dham Sarkar, join us on this auspicious occasion, and we extend our heartfelt gratitude for his presence, adding a spiritual and blessed dimension to our culinary journey”
QuikShef Spice Range: Elevating Culinary Experiences
In response to the increasing demand for high-quality spices, Wardwizard Foods and Beverages launched its QuikShef Spice Range during this Navratri festival. The QuikShef Spice Range boasts a tantalizing selection of 17 distinct varieties, meticulously crafted to elevate dishes to new heights of flavour and aroma. From the aromatic Shahi Biryani Masala to the versatile Garam Masala, and the mouthwatering Panipuri Masala, these spices cater to the preferences of discerning customers. With packaging options in four convenient sizes, Wardwizard ensures that every consumer, from novice cooks to expert chefs, can find the perfect fit for their culinary creations.
Below is a list showcasing the all-new QuikShef Spice Range along with their available grammage:
The QuikShef Spice Range is poised to make waves in the respective segment, further establishing Wardwizard Foods and Beverages as a leader in culinary innovation. This exciting introduction aligns with the company’s mission to satisfy not only consumers’ appetite but also their craving for a unique and authentic culinary experience.
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
