MAM
Visa taps Gaurav Ramdev to lead Insa marketing
MUMBAI: Visa has appointed Gaurav Ramdev as head of marketing for India and South Asia, placing him on both the Asia Pacific Marketing leadership team and the Insa Business leadership team. The move marks another milestone in a career built on turning brands into household names and scaling businesses across fintech, FMCG and technology.
Ramdev said he is grateful to the colleagues and mentors who shaped his journey, thanking leaders including Danielle Jin, Sandeep Ghosh, Gladys Chan, Dr Minh Tran, Rishi A Chhabra, Rachita Marwaha, Vidisha Chatterjee, Richard Burfitt and Lynn Choi for enabling the transition. Just weeks into the role, he noted he is inspired by Visa’s leadership principles, energised by the clarity of the 2026 Asia Pacific and Insa Market Kickoffs and motivated by the marketing team he now leads. For him, Visa sits at the crossroads of trust, technology and daily progress, offering room for meaningful change.
Ramdev arrives with a hefty portfolio. He serves as co-chairperson of Assocham’s National Council of Branding and Marketing and is a council member on the Consumer Complaints Council at ASCI, one of only forty marketing leaders in India to hold the role.
Most recently, he was executive vice president, CMO and CGO at Protean eGov Technologies, where he led brand, communications and growth across D2C and B2B channels, delivered the organisation’s public listing, built a 30 member team and helped the company secure more than twenty awards. Before that, he served as head of marketing for RazorpayX, scaling awareness, shaping brand campaigns, partnering with leading venture capital firms and reducing acquisition costs by 400 percent while tripling active users.
His earlier innings at Coca Cola saw him revive Fanta after years of decline, steer multi brand portfolios across India and South West Asia and deliver sharp volume and value gains in successive roles. He has also helmed brands at Britannia, Orkla and ITC, and began his career in technology with Satyam.
With two decades of experience spanning biscuits to banking and fizz to fintech, Ramdev now takes charge of Visa’s marketing engine in a region where digital payments continue to surge. As he puts it, he is all in, ready to build momentum, spark innovation and shape what the next chapter of payments looks like.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
