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Visa taps Gaurav Ramdev to lead Insa marketing

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 MUMBAI: Visa has appointed Gaurav Ramdev as head of marketing for India and South Asia, placing him on both the Asia Pacific Marketing leadership team and the Insa Business leadership team. The move marks another milestone in a career built on turning brands into household names and scaling businesses across fintech, FMCG and technology.

Ramdev said he is grateful to the colleagues and mentors who shaped his journey, thanking leaders including Danielle Jin, Sandeep Ghosh, Gladys Chan, Dr Minh Tran, Rishi A Chhabra, Rachita Marwaha, Vidisha Chatterjee, Richard Burfitt and Lynn Choi for enabling the transition. Just weeks into the role, he noted he is inspired by Visa’s leadership principles, energised by the clarity of the 2026 Asia Pacific and Insa Market Kickoffs and motivated by the marketing team he now leads. For him, Visa sits at the crossroads of trust, technology and daily progress, offering room for meaningful change.

Ramdev arrives with a hefty portfolio. He serves as co-chairperson of Assocham’s National Council of Branding and Marketing and is a council member on the Consumer Complaints Council at ASCI, one of only forty marketing leaders in India to hold the role.

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Most recently, he was executive vice president, CMO and CGO at Protean eGov Technologies, where he led brand, communications and growth across D2C and B2B channels, delivered the organisation’s public listing, built a 30 member team and helped the company secure more than twenty awards. Before that, he served as head of marketing for RazorpayX, scaling awareness, shaping brand campaigns, partnering with leading venture capital firms and reducing acquisition costs by 400 percent while tripling active users.

His earlier innings at Coca Cola saw him revive Fanta after years of decline, steer multi brand portfolios across India and South West Asia and deliver sharp volume and value gains in successive roles. He has also helmed brands at Britannia, Orkla and ITC, and began his career in technology with Satyam.

With two decades of experience spanning biscuits to banking and fizz to fintech, Ramdev now takes charge of Visa’s marketing engine in a region where digital payments continue to surge. As he puts it, he is all in, ready to build momentum, spark innovation and shape what the next chapter of payments looks like.
 

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MAM

Nester appoints Kunwarjeet Grover as cofounder & CBO

D2C home appliance startup strengthens leadership with 15 plus years consumer veteran.

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MUMBAI: Nester just plugged in a powerhouse because when your air fryers need to fry the competition, you bring in the growth guru who’s already heated up the kitchen. Nester, the direct-to-consumer home appliance startup founded in 2025, has appointed Kunwarjeet Grover as cofounder and chief business officer. Grover brings over 15 years of experience scaling consumer brands across Himalaya Herbal Healthcare, Cavinkare, Philips Lighting, Havells India, and most recently Wellbeing Nutrition (where he was vice president of growth until June 2025). He also briefly headed growth at Pluck in 2023 and served as senior vice president at Honasa for over four years, overseeing its online marketplace.

Nester founder and CEO Abhinav Singh said, “Grover has a wealth of knowledge on how to build digital-first brands and his experience of disruptively scaling consumer brands truly aligns with Nester’s goal and vision.”

The Mumbai-based brand sells air fryers, toasters, juicers and other kitchen appliances, competing with players like Nuuk, Atomberg, Geek Technology and Wonderchef. It currently sells via e-commerce marketplaces and its own website, with plans to expand into quick commerce and offline retail. Manufacturing is handled through contract partners, though the company has indicated it intends to set up its own production facility soon.

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The appointment follows Nester’s recent Rs 19 crore Pre-Series A funding round led by Fireside Ventures and OTP Ventures.

Grover joins at a pivotal time for the D2C home appliances and consumer electronics category, projected to cross $30 billion by 2030 (growing at 7.2 per cent CAGR from $23.7 billion in 2025), fuelled by quick commerce and rising demand for premium, convenient kitchen solutions.

In a market where every appliance needs to cook up growth, Nester isn’t just adding a cofounder, it’s turning up the heat on ambition, one strategic hire at a time.

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