Brands
Victoria’s Secret to open second store in Delhi
Mumbai: Victoria’s Secret, the top specialty retailer of lingerie & beauty products with modern, fashion-inspired collections, fine fragrances, body care, lounge wear, and Victoria’s Secret’s PINK, will be expanding its presence with the opening of its second full assortment store in Delhi.
The brand’s iconic bras, undergarments, and sleepwear will be available in a large variety across a number of collections at the new Victoria’s Secret store, which will be situated at Ambience Mall in Vasant Kunj.
In addition, the new location will provide personalised, one-on-one bra fitting visits with specially trained bra fit professionals.
The popular fine fragrances, scents, and mists from Victoria’s Secret Beauty will be available alongside the company’s best-selling lingerie. As a limited-edition holiday sister to our best-selling fragrance, Bombshell, the store will debut a brand-new fine fragrance called Bombshell Celebration.
A Victoria’s Secret pop-up preview was unveiled in October at Ambience Mall, Vasant Kunj, in advance of the launch of the new store. Customers could peruse the brand’s well-known scents during the pop-up, which added to the holiday cheer and commemorated Delhi’s newest Victoria’s Secret location.
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.







