Brands
Uber elevates Balaji Krishnamurthy as CFO
CALIFORNIA: Uber has turned to an insider to mind the money. The ride-hailing giant has elevated Balaji Krishnamurthy as chief financial officer, tightening its grip on financial strategy as growth motors ahead.
The appointment takes effect on February 16, 2026. Krishnamurthy replaces Prashanth Mahendra-Rajah, who will step down but stay on as a senior finance adviser to chief executive Dara Khosrowshahi until July 1, 2026.
Krishnamurthy is no stranger to Uber’s books. Currently vice president, strategic finance, he joined in 2019 and ran investor relations from 2020 to 2023, giving him a front-row seat to the firm’s market story.
Uber was keen to dampen any drama. Mahendra-Rajah’s departure, it said, has nothing to do with disputes over disclosures or accounting. His exit will count as a qualifying termination under the firm’s executive severance plan.
The reshuffle arrived alongside solid numbers. In the October–December quarter, trips climbed 22 per cent year on year to 3.8bn, powered by an 18 per cent rise in monthly active platform consumers. Gross bookings jumped 22 per cent to $54.1bn, while revenue rose 20 per cent to $14.4bn.
The message is clear: Uber’s engine is humming, and it wants a steady hand on the tiller. In a business built on speed, the real test is not just how fast you grow, but how well you count the fare at the end of the ride.
Brands
Centrum taps into daily fatigue with new Har Din Ko Kar Recharge campaign
New film highlights how a quick nutrient boost can turn everyday tiredness into energy
MUMBAI: In a bid to connect with India’s always-on lifestyle, Centrum has rolled out a new campaign titled ‘Har Din Ko Kar Recharge’, spotlighting the everyday struggle with fatigue and the need for simple, accessible wellness solutions.
The campaign, launched by Haleon, promotes Centrum Recharge, an effervescent energy drink mix designed to replenish essential micronutrients lost during daily activity. Priced at Rs 10 per sachet, the product combines Vitamin C, Vitamin B12, Magnesium, and Zinc to support energy, hydration, and immunity in a convenient format.
At the heart of the campaign is a light-hearted film that brings a relatable slice of life to the screen. It follows a tired young man who is unexpectedly challenged to a street game by a child. Initially reluctant, he turns to a Centrum Recharge sachet, after which his energy visibly returns, allowing him to join in with enthusiasm. The narrative neatly ties into the brand’s core message that small nutritional boosts can make a big difference in daily vitality.
Speaking on the launch, Haleon ISC head wellness & OTC Deepali Agarwal said the campaign aims to bring attention back to everyday energy and participation. She highlighted that modern routines often leave people feeling drained, and solutions like Centrum Recharge can help bridge nutritional gaps while encouraging a more active lifestyle.
The brand is also positioning the product as part of a larger push to democratise multivitamin consumption in India, especially at a time when micronutrient deficiencies remain widespread. With variants for both kids and adults and availability across retail, pharmacies, and quick commerce platforms, the company is betting on accessibility as a key growth driver.
The campaign will be amplified across digital and television platforms nationwide, supported by on-ground activations, sampling initiatives, and e-commerce visibility. As Centrum leans into the everyday energy conversation, its latest push makes a clear pitch. Staying energised, it suggests, might just be as simple as hitting refresh on your daily routine.
