MAM
Tyroo is exclusive partner for SlideShare India
BANGALORE: Yahoo’s Indian ad network joint venture Tyroo Media and SlideShare today announced an exclusive partnership in the India region.
Under this agreement, Tyroo Media will be the sole marketing and sales partner for SlideShare’s advertising solutions in the country.
Tyroo Media’s Business Head, Nitin Chowdhary said, “We are delighted to announce our exclusive partnership with SlideShare – the world’s largest community for sharing business presentations. SlideShare has almost 2 million unique premium users in India that consist of managers, decision makers and executives. SlideShare ensures that this premium audience is engaged by quality content in business, management, finance and other areas. We will be working with the SlideShare team and to contribute to their monetization strategy in India.”
SlideShare COO and co-founder Amit Ranjan, COO said, “Tyroo’s experience in the Indian market and their strong focus on premier inventory makes them an ideal partner for SlideShare. We are constantly innovating with our platform and the introduction of Zipcast recently, which is a viral public meeting service, is an example. In India we have experienced a growth in excess of 200 percent plus over the last year.”
Tyroo Media’s pay for performance contextual advertising network provides a platform for advertisers who want to reach targeted users and for publishers who want to monetize their online inventory to come together and do business.
SlideShare is a presentation-sharing community that connects professionals through content. The site’s 50 million monthly users upload tens of thousands professional presentations every day. SlideShare’s Zipcast service enables viral public meetings and secure private meetings.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.
