MAM
Tecno supports govt of India to combat COVID-19
MUMBAI: As part of its stakeholder wellness strategy, Tecno, a smartphone brand, through its #FindTheNewYou campaign, creatively connects, engages, entertains, and motivates its customers, employees and channel partners amid the nationwide lockdown imposed by the government to fight COVID-19 pandemic.
The activities that have been rolled out as part of the campaign – Hack-sploring, #FindTheNewYou contest and ‘Tecno Rakshaks’ –https://www.tecno-mobile.in/tecnorakshaks/ enable people to creatively utilise their time and break the monotony of work from home. At the same time, it allows them to find a collective purpose to help assist the government to combat the pandemic.
Transsion India CEO Arijeet Talapatra said, “This pandemic has deprived us of our regular normal routine, however, it is important for us to abide by Government rules, and keep ourselves engaged in different ways. People are staying at home, trying to cope with this unprecedented situation. With digital initiatives like #FindTheNewYou challenge, we have tried to encourage and motivate people and our employees with an engaging option that will help them find their ‘New You’ by being creative and also breaking the monotony. At the same time, we, as responsible citizens of India, want to help the government in its fight against the pandemic. Hence, the idea behind launching the ‘Tecno Rakshaks’ game with a slogan ‘Kheloge Tum, Jeetega India’ is to keep our consumers engaged, at the same time they will get a chance to contribute to the PM Cares fund in the fight against COVID-19.As a responsible brand, our priority and focus is to use our competence and know-how to find ways and means to support our people, users and the government.”
Through ‘Hack-sploring’ Tecno has reached out to its stakeholders with a creative photography hack and contest which teaches and inspires them to creatively use their everyday environment and properties to take the perfect photograph, thereby finding the professional photographer in them. The creative, educational video campaign has already received a strong social response by reaching 108 million users across its entire network, garnering more than 50 million views and upwards of 650 participants from a three-week campaign.
‘Tecno Rakshaks’ is a WAP-based game that lets people play and also raise funds for the Prime Minister’s war chest put together to fight COVID-19. But rather than the players paying for it, for every ten points that they will score, Tecno, on their behalf will contribute Rs 1 towards the PM Cares Fund.
Consumers will not have to download third-party applications to access the game, it can be played on any browser. Participants need to log in using their Facebook profile or play as a guest. To score in the game, players need to swipe and kill the deadly coronavirus. There is no limit on the number of times the game can be played.
Tecno has also initiated multiple partnerships to provide meals to people of the low-income communities affected by the outbreak of coronavirus. Through its alliance with Zomato Feeding India and 100+ channel partners, Tecno is distributing ration kits to support more than 60,000 people across India.
Summer comes with intense sun exposure, sweat, and excess oil. The result is tanning, dullness, and uneven skin tone. Your skin may continue to appear tired if your routine stays the same. Therefore, a detan face wash is essential.
It can remove tan, cleanse thoroughly, and restore your natural glow when paired with a tan removal face mask, without over-drying your skin. Understanding how it works and why it matters will help you use it to get the desired results.
What Is a Detan Face Wash?
A detan face wash is a cleanser for addressing sun tan, pigmentation, and buildup caused by UV exposure and pollution.
It works on the following aspects.
- Surface cleansing by removing dirt, oil, and sweat.
- Mild exfoliation to remove dead skin cells.
How it works?
Function What it does? Exfoliation Removes dead, pigmented cells Brightening Reduces melanin buildup Cleansing Clears sweat, oil, and pollution Skin renewal Promotes fresher, even-toned skin
Why Your Skin Needs Extra Care in Summer
Summer conditions in India mean heat, humidity, and UV exposure. They can directly affect your skin barrier.
Common summer skin issues
- UV rays lead to more melanin, which results in tanning and pigmentation
- Sweat and oil clog pores, leading to acne and blackheads
- Dust and pollution make your skin dull and uneven
What happens without proper cleansing?
- Tan layers build up
- Skin looks darker and patchier
- Breakouts become frequent
Using a face wash for summer that removes tan can prevent this cycle.
Top Detan Face Wash Benefits for Skin in Summers
- Removes Tan and Brightens Skin
Detan cleansers contain exfoliating ingredients that fade pigmentation caused by the sun.
Result
- More even skin tone
- Visible brightness over time
This is the right way if you are searching for how to remove sun tan from face at home.
- Deep Cleansing Action
Sweat and oil trap dirt inside pores. A de tan face wash benefits in clearing this buildup.
Benefits
- Reduces clogged pores
- Prevents acne and blackheads
- Keeps skin breathable
- Controls Excess Oil
A de tan face wash for oily skin controls sebum without stripping moisture.
Ideal for
- Oily skin
- Combination skin
- Humid conditions
- Refreshes and Revitalises Skin
The skin feels heated and fatigued after sun exposure. Detan cleansers include soothing ingredients.
Effects
- Cooling sensation
- Reduced irritation
- Instant freshness
- Cleanses Without Drying
A good formula balances cleansing with hydration.
For example, the Detan face wash by Foxtale uses:
- Papaya enzymes for gentle exfoliation
- Vitamin CÂ for brightening and antioxidant protection
Its sulphate-free formula removes tan and buildup, but also hydrates the skin. It is suitable for daily use in dry heat.
Key Ingredients to Look For in Detan Face Wash for Summers
Choosing the right ingredients determines whether your cleanser will work or not.
Ingredient guide
Ingredient Function Vitamin C Brightens, reduces pigmentation Papaya Enzymes Enzymatic exfoliation removes tan Aloe Vera Soothes sun-exposed skin Lemon Extract Mild astringent, helps cleanse Activated Charcoal Detoxifies, controls oil
These ingredients make a formula work in de tan face wash for men and women with outdoor-heavy routines.
How to Use Detan Face Wash Effectively
Consistency and technique matter as much as the product.
- Splash your face with lukewarm water.
- Take a small amount of the cleanser.
- Massage gently for 30–40 seconds.
- Focus on tanned areas (forehead, nose, cheeks).
- Rinse thoroughly and pat dry.
- Follow with moisturiser and sunscreen.
Frequency
- Twice daily (morning and night).
Use the cleanser with a weekly Tan removal face mask to get faster detanning results.
Who Should Use a Detan Face Wash?
A detan face wash is suitable if you:
- Spend long hours outdoors
- Notice tanning or uneven skin tone
- Have oily or combination skin in summer
- Want a brighter, fresher look without harsh treatments
It works equally well as a de tan face wash for men dealing with sun exposure and oiliness.
Final Thoughts
A detan face wash is an upgrade to your summer routine with a specific purpose. It removes tan, controls oil, and maintains clarity in conditions that naturally damage your skin.
Tanning fades slowly with the right ingredients and regular use. Your skin will appear clearer and more even. Results take time, so let your skin recover from sun damage by being consistent with your routine.
