MAM
Tata Indicom unveils VData cards
BANGALORE: Tata Indicom Enterprise Solutions has launched the Tata Indicom VData Card, a convergence product that encompasses the functions of a wireless network card, a mobile phone and a modem.
Tata Teleservices (Karnataka & AP) COO Prabhat Pani and Tata Teleservices Enterprise Solutions GM Alok Sinha, General Manager launched the Tata Indicom VData Card, in Bangalore.
Speaking at the launch, Pani said, “at Tata Indicom, we believe in offering value to customers through our solutions. Most of our applications offered, work across the service providers – other than Tata Indicom. In its continued effort to delight the market with cutting edge technology offered at value price points, Tata Indicom has announced the launch of the VData Cards.”
The VData Card is a wireless network card that fits into standard type II PCMCIA card slot in notebook PCs and offers a data transfer speed of upto 153 kbps. However on the present networks infrastructure the speeds would be around 30-40 kpbs, still better than the 20-30 kpbs offered by the convetional dial-up modems, stated an official release.
VData Cards enables the user to make and receive voice calls without any network cable or mobile phone through an earphone connected to the VData Card. These calls are charged at standard voice rate plans, and other value added services like caller id can be subscribed to.
A high level of data security through highly encrypted “CDMA Secure” advantage and the “Lock Code” to activate the 100 per cent built-in system for private protection are some of the other features of the cards. Tata Indicom offers VData Cards under 2 plans: “Pay As You Go Plus” and “Own Your Space Plus”.
With the SMS facility users can exchange SMS 2 ways and avail of easy access to business applications – Internet, Intranet, Extranet as well as corporate LAN. For business users, one can connect to field services, sales force and customer relationship applications while on the move.
Tata Indicom also showcased the various product offerings in the Enterprise Solutions space during the interaction.
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Havas Media Network India names Archana Aggarwal chief growth officer
The appointment comes as the network accelerates its integrated, data-led push across one of its top ten global markets.
MUMBAI: Havas Media Network India is moving fast, and it wants someone who can move faster.
The network has appointed Archana Aggarwal as chief growth officer, tasking her with driving the new business agenda and deepening client partnerships across Havas Media, PivotRoots, Havas Play and Arena Media. Based in Gurugram, she will report to Mohit Joshi, chief executive of Havas Media Network India.
Aggarwal arrives with more than two decades of media and marketing experience, most recently as vice-president of media at Airtel, where she led integrated media strategies tied to shifting consumer behaviour and business outcomes. Before that, she worked across some of the world’s most demanding marketing accounts, including P&G, Unilever, L’Oréal, Coca-Cola, the Diamond Trading Corporation and Airtel, spanning FMCG, telecom and the broader marketing ecosystem. She is noted for her command of emerging platforms, including connected TV, AI and the metaverse.
Rana Barua, group chief executive of Havas India, South-East Asia and North Asia, framed the hire as timely. “India continues to be a critical market for Havas globally and is among our top ten markets worldwide,” he said, noting strong momentum across the network’s integrated model and growing client partnerships. “Archana’s appointment comes at a pivotal time as we continue to scale our capabilities and accelerate growth.”
Joshi was equally direct. “Her deep understanding of consumer behaviour and proven ability to translate insights into business outcomes will be instrumental as we continue to scale our integrated, data-led capabilities across agencies,” he said.
Havas Media Network India currently serves more than 100 clients and employs over 1,000 professionals across Gurugram, Mumbai and Bengaluru. The network’s growth engine runs on Converged.AI, its proprietary operating system that brings together data, technology and human insight under the global vision of “Growth Powered by Desire.”
Aggarwal, for her part, called the opportunity compelling. “The chance to drive growth across a diverse and integrated ecosystem is exciting,” she said. “I look forward to working with the teams to deliver meaningful impact for clients.”
In a market where media fragmentation is accelerating and clients are demanding cleaner proof of return, Havas has hired someone who has sat on both sides of the table. That, in itself, is a statement of intent.
