MAM
Tata Indicom and Kinetic enter strategic nationwide alliance
MUMBAI: Tata Indicom and Kinetic Motor Company have entered a strategic alliance to offer consumers a series of joint promotions.
Under this tie-up, Tata Indicom offers specially created economical and flexible deals to buyers of Kinetic’s major scooter brands. With Kinetic’s four stroke scooter Nova 135, a Tata Indicom post paid mobile and a walky valued at Rs 3000 will be given free, in addition to one year of free local calling between the two and a special rate of 30 paise for all calls between the walky and the mobile. Buyers of the Kinetic Zing and Zoom receive a free Tata Indicom True Paid mobile worth Rs 2000.
The offer is available nationwide and will be targeted at executives and students.
Announcing the tie up, Tata Teleservices Limited president marketing Harish Bhat said, “This is a fabulous opportunity for customers to experience superior offerings. Such a marketing strategy can aid in
effectively garnering mileage from retail establishments of both parties involved. Through this initiative Tata Indicom ensures that customers stay connected with their near and dear ones even on the move. Keeping in line with Tata Indicom’s philosophy, this offering enforces our commitment in ensuring that, with us one can truly ‘Do More and Live More’.”
Kinetic joint managing director Sulajja Firodia Motwani said, “This tie-up is a partnership between two strong brands with symbiotic products. Ultimately, this will benefit our customers – who can become mobile in the dual sense of the word with the purchase of a scooter. I think this is a win-win partnership – where ultimately the customer walks away with the best of both worlds!”
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
