MAM
TapRoot bags NGC & Fox Hisory account
MUMBAI: TapRoot, a Mumbai-based creative agency, has bgged the creative duties of National Geographic Channel and Fox History. Confirming the development, TapRoot chief creative officer Santosh Padhi said, “Yes, we have bagged the creative mandate for the channels. The account size is pegged between Rs 250-300 million.” The eight-month-old company is a joint venture between Santosh Padhi and Agnello Dias.
The media account for National Geographic channel and Fox History is handled by Mindshare.
