MAM
Taboola and SportsKeeda forge an exclusive two-year content partnership
Mumbai: Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a two-year partnership with Sportskeeda, a prominent, global sports content platform. This collaboration is set to elevate user engagement, expand audience reach, and unlock monetization possibilities by delivering premium, high-quality content recommendations to Sportskeeda’s readers.
Sportskeeda, a well-known sports content platform, is a ‘Great Place to Work’ certified organisation and holds an impressive global rank of 8 on Similar Web, demonstrating its substantial and highly engaged audience. Through this strategic partnership, Sportskeeda aims to maximize revenue by enhancing audience engagement and providing its readers with tailored and relevant content recommendations.
Under the exclusive agreement, Taboola will provide recommendations to Sportskeeda on Desktop, Mobile, and Accelerated Mobile (AMP) pages, along with integrated video capabilities. This offering will be live on all international traffic, covering prominent regions such as the US, UK, Canada, and Australia.
Sportskeeda CEO Ajay Pratap Singh expressed his enthusiasm for the partnership, and said, “We are thrilled to collaborate with Taboola to offer our readers a seamless and engaging content experience. Taboola’s reputation for superior performance and emphasis on delivering high-quality content perfectly align with our goals, making this partnership truly exciting for us.”
Taboola CEO Adam Singolda said, “We are excited to partner with Sportskeeda, a widely respected and highly visited sports publisher all around the world. As their global footprint grows, we continue to provide the foundation on which they can deliver more personalized content recommendations to Sportskeeda readers, driving continuous engagement and returning audiences. Together, we will drive innovation, elevate reader engagement, unlock new avenues for revenue growth and more.”
Taboola’s journey towards building new technologies helps various platforms from all domains to drive reader engagement and stimulate consumers’ interest by discovering the content of their choice.
Learn more about Taboola’s recommendation platform and services here.
Brands
Accor names Amit Malik VP people and culture for South Asia
Hospitality major taps HR veteran to drive talent and culture agenda
MUMBAI: Accor has appointed Amit Malik as vice president for people and culture in South Asia, strengthening its leadership bench as it scales operations across the region.
Malik will be part of the South Asia leadership team, overseeing the people, talent and culture agenda across India and neighbouring markets. His mandate includes building organisational capabilities, strengthening leadership pipelines and enhancing employee experience across Accor’s growing portfolio.
With more than two decades of experience, Malik brings a blend of human resources expertise and business leadership. His career spans multiple sectors and geographies, equipping him to support Accor’s evolving workforce needs in a dynamic hospitality market.
“We are pleased to welcome Amit to Accor,” said Accor chief executive officer, South Asia Ranju Alex. “His understanding of people strategy and strong business orientation will be instrumental in building a high-performance, purpose-led culture.”
Before joining Accor, Malik served as president for Japan, Asia Pacific and Australia at WadzPay. He also spent several years at Aviva Life Insurance India, where he held senior roles including chief people officer and later chief executive and managing director.
His earlier stints include leadership roles at Bank of America, Royal Bank of Scotland, American Express and GSK Consumer Healthcare, giving him a wide lens on organisational transformation and governance.
Accor’s latest leadership move reflects its focus on building a future-ready workforce as competition intensifies in the hospitality sector. With Malik at the helm of its people strategy, the company is betting on culture as a key driver of growth.
