MAM
Starcom appoints Rajendra Dwivedi as VP
MUMBAI: Starcom Worldwide has appointed of Rajendra Dwivedi as vice president. He takes charge on 25 August and will lead Starcom Worldwide, Mumbai.
Dwivedi will report to Starcom MediaVest Group India CEO Mallikarjunadas CR.
Along with the other branch heads of Starcom Worldwide and MediaVest Worldwide as well as the heads for Insights & Research, Digital and Business Impact functions, Dwivedi will be part of the National Leadership Team at Starcom MediaVest Group India.
Dwivedi comes with an experience of over a decade in media, having worked at Mudra, Universal McCann and Group M. His last assignment was as general manager, Maxus Mumbai. He has led large teams managing significant businesses of leading brands in his previous stints.
Says Mallikarjunadas CR, “Rajendra has proven himself as a reliable leader with a robust background in business development and client relationship management. We are sure he will continue his successful run with us.”
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
