MAM
Sony Pictures Networks India partners with The Indian Performing Right Society
MUMBAI: Sony Pictures Networks India (SPN), has entered into a licensing agreement with The Indian Performing Right Society (IPRS), thereby being able to mine the IPRS music bank for its broadcast and digital business verticals in India.
With access to music comprising millions of works from authors, composers and music publishers, SPN has taken the lead in promoting an organized music licensing industry in the country.
The IPRS is India’s only copyright society, registered under the Copyright Act of 1957, authorized to carry out the copyright business for musical and literary works (lyrics), associated with members comprising authors (lyricists), music composers and music publishers.
Sony Pictures Networks India general counsel Ashok Nambissan said, “With this licensing agreement, we fortify our endeavor to remain a
network of choice for the creative workforce in our country.”
IPRS chairman Javed Akhtar said “This is welcome news. I would like to congratulate both SPN and IPRS for working collaboratively. The creative community welcomes Sony Pictures Networks India (SPN) to IPRS as a licensee and I look forward to this relationship being
strengthened further.”
IPRS CEO Rakesh Nigam adds “We welcome Sony Pictures Networks India into the IPRS family of licensees. We are excited about our new partnership. We commend SPN’s mature approach to doing business and look forward to a successful partnership. IPRS is committed to working
cooperatively and closely with its licensee partners, their continued success is important for IPRS and all its members.”
MAM
Ogilvy appoints Carol Reed as Global Chief Innovation Officer
Advertising veteran joins to drive human-first innovation in an AI-powered world.
MUMBAI: Carol Reed has found a new creative canvas and this time, she’s bringing her innovation brush to one of advertising’s most iconic names. Ogilvy Group has appointed Carol Reed as its new global chief innovation officer. Reed, who previously served as Chief Innovation Officer at WPP Open X, brings deep expertise at the intersection of creativity, technology, media, and commerce.
In a note announcing her move, Reed said she was drawn to Ogilvy because of its unmatched legacy. “The most powerful thing AI can do is make human creativity more extraordinary not replace it,” she stated. “This is an agency with something no algorithm can replicate, a 78-year legacy of ideas that change culture and drive real business results.”
Reed will focus on building new products, platforms, and partnerships to amplify Ogilvy’s creative heritage for clients and its global talent network. She will work closely with Global CEO Laurent Ezekiel and global chief creative officer Liz Taylor.
Her career began at Publicis Groupe’s Digitas as an associate media planner. She later moved to Omnicom Media Group and rose to senior vice president and programmatic lead at Digitas, where she built an in-house programmatic team of over 40 members. Most recently, at WPP, she served as executive vice president for data and product marketing.
With her appointment, Ogilvy strengthens its innovation leadership as the industry navigates rapid advancements in AI and technology.
From building programmatic teams to championing human creativity in an AI era, Carol Reed has consistently stayed ahead of the curve. Her arrival at Ogilvy signals a fresh push to blend cutting-edge innovation with the agency’s legendary creative spirit.
