MAM
Shayondeep Pal to head creative at Lowe Lintas Bangalore
Mumbai: Lowe Lintas has announced the appointment of Shayondeep Pal as a regional creative officer. Pal will work out of the agency’s Bangalore office and manage some of the flagship brands of the agency from the South region. The appointment is effective immediately, the agency said in a statement.
Most recently, he led the creative campaigns for Surf Excel, Wheel, Vim, UltraTech and Nestle EveryDay. In his new role, Pal will strengthen the creative output of the agency’s Bangalore office working on brands like Tanishq, Swiggy, Unacademy and Fastrack, among others.
In this role, Pal will report to Lowe Lintas CCO Sagar Kapoor.
Commenting on Pal’s new role in the agency, Sagar Kapoor said, “Shayondeep (Shayon, as we fondly refer to him) has led the Lowe Delhi office in the past. He has worked on a diverse mix of brands across categories. Both his wisdom and creative talent will definitely take Lowe Lintas South to newer heights. I am excited about our partnership and along with him and the teams, hope to create some stunning work very soon.”
Pal’s advertising career began about 24 years ago with a chance stint as a trainee writer at McCann-Erickson, having trained as a journalist after a post-graduate course at the Indian Institute of Mass Communication. In his first stint with Lowe Lintas between 2008 and 2015, he worked on brands such as Micromax, OLX, Hindustan Times, Havells and Maruti-Suzuki. Under his watch, Lowe Lintas has won numerous awards including the coveted Cannes and Effies, among others. Previously, he has also worked with Grey Group on brands like Halonix, Dominos and Greenlam and with Network Advertising as its CCO. He had also founded Amorphous Films where he worked on brands like Quikr, Havells, Gionee and Aegon Life.
Talking about his new role, Pal said, “I am looking forward to an exciting phase in my advertising career. I am thrilled to be part of the team that created stellar work on some of the most iconic brands.”
Brands
Hyundai Venue crosses 1 lakh bookings, adds HX8 Diesel AT variant
New top-spec automatic diesel trim brings ventilated seats, OTA updates and paddle shifters.
MUMBAI: Hyundai Venue just hit the jackpot and upgraded the prize because when you cross 1 lakh bookings, you don’t just celebrate, you throw in paddle shifters and ventilated seats for the ride. Hyundai Motor India Limited (HMIL) announced that the all-new Hyundai Venue has achieved 1 lakh bookings, cementing its strong position in the compact SUV segment. To mark the milestone and further enhance customer choice, the company introduced the new HX8 Diesel Automatic (AT) variant.
The HX8 Diesel AT is powered by the proven U2 1.5L CRDi diesel engine paired with a 6-speed automatic transmission. It adds a host of premium comfort, safety and convenience features, including:
- Ventilated front seats
- Dual-tone leatherette seats with VENUE branding
- Electric 4-way driver seat adjust
- Controller Over-the-Air (OTA) updates
- Hyundai Bluelink connected car technology
- Electric parking brake with auto hold
- Rear disc brakes
- Ambient lighting on crash pad and central console
- Drive mode select (Eco, Normal, Sport)
- Traction control modes (Sand, Mud, Snow)
- Paddle shifters
HMIL, managing director & CEO Tarun Garg said, “We are delighted that the new Hyundai Venue has crossed 1 lakh bookings, reaffirming the strong trust Indian customers place in our brand. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience.”
Backed by Hyundai’s extensive sales and service network, the Venue continues to appeal to buyers seeking a feature-rich, comfortable and future-ready compact SUV. The new variant reinforces HMIL’s focus on delivering advanced technology, safety, comfort and value while adapting to evolving customer preferences.
In a segment where bookings are the real horsepower, Hyundai isn’t just counting milestones, it’s handing drivers an automatic upgrade that makes every journey feel like the victory lap.
