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SET, MAX bag 5 awards at Promax & BDA Asia 2002

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MUMBAI: Sony Entertainment Television, which walked away with the Best TV Channel Packaging trophy in the Trade and Technical Categories at the Bajaj Boxer Indian Telly Awards 2002 recently, has won further accolades for its packaging.

The Promax & BDA Awards 2002 in Singapore saw SET winning Gold for best overall packaging, a company release says. In all, SET and sister movies and cricket channel MAX have bagged five awards at the event recognised around the globe as the highest accolade for promotion and marketing professionals working in today’s electronic media.

“These awards are recognised as the ultimate yardstick for quality by television professionals not just in the subcontinent but around the world,” SET India CEO Kunal Dasgupta, was quoted as saying in the release. “It is a matter of immense pride that Sony Entertainment Television has been recognised as the channel with by far the best on-air look, and the Gold for best overall packaging is testimony to this,” Dasgupta was quoted as saying.

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SET also won golds for best programme packaging (for its flop marriage show Kahin Na Kahin Koi Hai), as well as best out of house promo award for its film on Gully Cricket featuring MAX Brand Ambassador Kapil Dev.

The PROMAX Awards are presented to companies and individuals whose work is judged by a panel of promotion and marketing professionals using three measures: overall creativity, production quality, and results in achieving marketing objectives.

The awards SET and MAX won are:

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– Best Overall Packaging: SET – Gold
– Best Program packaging: Kahin Na Kahin Koi Hai, SET – Gold
– Best Out of House Image Promo: Kapil Dev, Gully Cricket, MAX – Gold
– Best Print Campaign, Deewana Bana De, MAX – Silver
– Best Campaign on Satellite & Cable, SET – Silver

 

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MAM

Manappuram Finance appoints Sreekanth P V as group head – operations

22-year veteran from Bajaj Finance to drive efficiency and customer experience.

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MUMBAI: Manappuram Finance just upgraded its operations engine because when customer delight needs turbocharging, even the gold loans get a smoother ride. Manappuram Finance Ltd has appointed industry veteran Sreekanth P V as group head for operations & customer experience at the grade of president. In his new role, Sreekanth will lead efforts to strengthen operational efficiency, enhance customer experience, streamline processes, drive service innovation and scale the company’s digital ecosystems across all business verticals.

Sreekanth brings over 22 years of experience in operations management, digital platforms, product innovation and customer experience within the financial services sector. Most recently he served as deputy executive vice president for digital platforms at Bajaj Finance Ltd, where he led the development of a unified app and web platform strategy and built a cohesive digital ecosystem.

Manappuram Finance, chairman and managing director V. P. Nandakumar said, “We are pleased to welcome Mr Sreekanth P V to the leadership team. He brings extensive experience in operations management, digital platforms and customer experience. As we continue to strengthen our operational capabilities and enhance customer engagement, his expertise will play an important role in driving efficiency, innovation and service excellence across the organisation.”

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The appointment reflects Manappuram Finance’s ongoing focus on building a stronger leadership bench and elevating operational standards as the company scales its lending and customer engagement capabilities.

In a sector where every rupee counts twice, Sreekanth isn’t just joining the team, he’s the new conductor making sure the entire orchestra of loans, digital flows and customer smiles stays perfectly in tune.

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