Brands
Samsung launches mega channel promo ‘Umeed Se Tiguna’
New Delhi, November 10, 2005: Digital technology leader, Samsung has announced the launch of their biggest-ever Channel Promotion called Samsung “Umeed Se Tiguna”, where you get a chance to win three times (Scratch Card + Gift + Samsung Dollars).
This Program seeks to reward System Integrators all across the country. Further, it plans to retain its No.1 position in the Volume business categories of CDT Monitors.
The Program is valid on all Samsung Color Monitors purchases made by SI Partners. It seeks to incentivise the SI Partners and offer greater value on purchase of Samsung products. The Program is valid for a period of 8 weeks – from Nov 3rd to Dec 31st, 2005.
Gifts worth Rs 2.5 Crores are being given away by the Company as part of the Promo. The Gifts that can be redeemed basis the points collected range from Hyundai Santro car, trip to Amsterdam or Bangkok to Samsung’s leading technology products like 42″ Projection TVs, 32″ Samsung LCD TVs, Home Theatres, Samsung Split AC, to Microwave oven, DVD Players and attractive Timex Watches.
To qualify for participation in this Scheme, the SI Partner needs to purchase at least 3 CDT Monitors from Samsung Star Elite Partners between November 3rd & 14th, 2005. Only partners who qualify will be able to proceed further in the scheme. Also, the purchases made for qualification will be considered for the Scratch Cards and the “Umeed Se Tiguna” Awards.
In addition to this you can WIN Samsung Early Bird BONUS – special BONUS Points for purchases before November 20th. The Samsung Early Bird Bonus is 25% Bonus Points over the points as per the POINTS Table.
States Mr. Harry Ahn, GM-IT, Samsung India, “Samsung has always enjoyed strong relationship with its SI partners. Through this scheme we will like to reward our SI partners for their future support. Further, Umeed Se Tiguna Program will also act as a tool to grow our business in the coming quarter.”
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2004 parent company sales of US$55.2 billion and net income of US$10.3 billion. Employing approximately 113,000 people in over 90 offices in 48 countries, the Company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognized as one of the fastest growing brands, Samsung Electronics is the world’s largest producer of color monitors, color TVs, memory chips and TFT-LCDs.
For further information please contact:
Ruchika Batra
Corporate Communications
Samsung India Electronics Limited
ruchika.b@samsung.com
Ruhee Dhar / Pallavi Das
Integral PR Services
ruhee@integralpr.com / das.pallavi@gmail.com
9818102377 / 9810712429
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.
