Brands
Samsung gets a head start on summer with early AC and fridge care
MUMBAI: Summer may still be loading, but Samsung is already turning down the heat. The consumer electronics major has announced its Proactive Summer Care Campaign, urging customers to service their air conditioners and refrigerators well before temperatures and service queues soar.
Running from 4 February to 15, March 2026, the campaign offers customers a clutch of early-bird savings, including up to 50 per cent off labour charges, pick-up and delivery, and jet cleaning, alongside discounts on gas refilling, spare parts and maintenance packs.
The idea is simple: service early, sweat less later. With ACs and refrigerators working overtime during Indian summers, timely preventive maintenance can improve cooling performance, boost energy efficiency and cut the risk of mid-heatwave breakdowns. Early servicing also helps customers dodge last-minute delays when demand peaks.
Under the campaign, Samsung is offering 50 per cent off labour charges, pick-up and delivery, and AC jet cleaning, 15 per cent off gas charging, and 10 per cent off spare parts and accessories. Customers can also avail 15 per cent off Samsung Care Plus Maintenance Packs and an additional 5 per cent product discount on Samsung Store+.
The campaign also nudges customers towards smarter home management through the Samsung SmartThings app. Trained technicians can help connect compatible appliances, while customers can request live demos to understand how connected controls and automation can simplify everyday appliance use.
Beyond routine servicing, Samsung is pushing specialised care options such as deep dry and jet cleaning for ACs, cooling coil cleaning for refrigerators, and long-term maintenance packs designed to extend appliance life and maintain consistent cooling.
With summer around the corner, Samsung’s message is clear, don’t wait for the heat to strike. Book servicing early, save on costs, and keep cooling uninterrupted when it matters most.








