Brands
Royal Enfield elevates Piyush Prasad to lead global business development – EV
GURGAON: Royal Enfield has turned up the voltage on its electric ambitions, elevating Piyush Prasad to lead global business development – EV, a move that sharpens the company’s focus on the fast-rising electric motorcycle race.
In his new role, Prasad will spearhead global EV partnerships, open up new markets and drive strategic growth across key regions as Royal Enfield accelerates its shift from petrol heritage to electric relevance.
With more than two decades across automotive and electric vehicle businesses, Prasad brings heavyweight experience from Hero electric vehicles pvt ltd, Harley-Davidson Motor Company, Renault, General Motors, Mahindra Group and Hyundai Motor Company. His track record in business development, market operations and sales leadership gives Royal Enfield a steady hand at a pivotal moment.
As the battle for electric mobility heats up worldwide, Royal Enfield is signalling intent: the EV journey is no side project. With Prasad at the throttle, the iconic motorcycle maker is gearing up to ride hard and ride global.
