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Roshni Kavina joins L&K Saatchi & Saatchi as national creative director

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Mumbai: Publicis Groupe India’s L&K Saatchi & Saatchi has strengthened its creative leadership by appointing Roshni Kavina as national creative director. As the national creative director, Roshni will be instrumental in further elevating the agency’s creative output, driving innovation, and advancing brand success for clients. Based out of the agency’s Mumbai office, Roshni will report to Kartik Smetacek and Rohit Malkani, the agency’s chief creative officers.

With two decades of experience in advertising and design, this move marks Roshni’s return to Publicis Groupe. She served as the executive creative director at Publicis Ambience from 2015 to 2021, managing coveted accounts such as Lakmé, Enamor, and Ferrero Rocher. She has also earlier been with Publicis Groupe at Saatchi & Saatchi and BBH India. Roshni joins L&K Saatchi & Saatchi from Byju’s International, where she was brand strategy and creative head for North America and Canada. In addition, she founded ‘The Nextdoor Artist,’ an art studio, in 2013.

Roshni has supported several global luxury brands as an independent creative consultant and played a key role in shaping design communications for brands such as The Body Shop, Burberry, Elle18, Vaseline, Pantaloons, Irasva, and Marico, among many others. Her work has received extensive recognition and accolades at platforms such as Cannes Lions, Spikes Asia, Adfest, Abbys, and Effies.

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L&K Saatchi & Saatchi and Publicis India CEO Paritosh Srivastava said, “It is heartwarming to see Roshni returning to the team, especially as we continue to expand our portfolio with new lifestyle and luxury brands. Having worked with her in the past on some major brands, I am confident that her expertise in lifestyle and luxury branding, and her design capability will further boost our creative excellence.”

“Roshni comes in at exactly the right time to partner with the creative leadership on a couple of large accounts we’ve recently won. Her skillset greatly enhances the agency’s creative firepower, and we look forward to big things from her in the months to come,” added L&K Saatchi & Saatchi chief creative officers Kartik Smetacek and Rohit Malkani, in a joint statement.

“I believe that no matter which path we take, as long as we visit new worlds and learn along the way, the journey is well lived. Having worked with Paritosh on some of the most coveted brands in my earlier stint, I am thrilled to return to familiar grounds. It is a pleasure to be a part of a team where each member brings unique strength, and I am excited to help build the lifestyle and luxury brands portfolio for L&K Saatchi & Saatchi. I am honoured to be a part of the family and can’t wait to get started,” said L&K Saatchi & Saatchi NCD Roshni Kavina.

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MAM

Visa appoints Suresh Sethi as India country head

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MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.

The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.

Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.

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His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.

As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.

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