Ad Campaigns
RiteBite Max Protein partners with Art of Living on International Yoga Day
Mumbai: This International Yoga Day, RiteBite Max Protein has announced its collaboration with the Art of Living Foundation to emphasize the transformative power of yoga, encouraging individuals to embrace it as a lifelong commitment for health and well-being.
Yoga is an ancient practice with profound modern relevance, offers holistic benefits for both physical and mental well-being. As advocates for a balanced and healthy lifestyle, RiteBite Max Protein and the Art of Living Foundation have joined hands to inspire people globally to integrate yoga into their daily routines.
Commenting on the same, RiteBite Max Protein marketing manager Shivam Tiwari stated, “Yoga is not just about this day, it’s about making a positive change in our lives. By partnering with the Art of Living Foundation, we aim to spread awareness about the profound benefits of yoga and motivate people to adopt it as a lifestyle choice.”
Adding to it, senior international faculty of Art of Living, director of Sri Sri School of Yoga- Rishikesh, Dr. Rohit Sabharwal said, “Yoga indicates overall health- physical, mental and emotional. Through our collaboration with RiteBite Max Protein, we wish to propagate a healthier lifestyle, which includes healthy and balanced eating habits, along with the ancient knowledge and practices of yoga”
Join us for International Yoga Day to celebrate health and peace | RiteBite Max Protein Yoga Routin
A dentist’s journey to inner peace through yoga | Max Protein Yoga Routine | Dr. Rohit Sabharwal (Part 1)
Unlock happiness and peace through daily yoga | Max Protein Yoga Routine | Dr. Rohit Sabharwal (Part 2)
Discover your true potential with yoga | Max Protein Yoga Routine | Dr.Shilpa Sabharwal
Discover the many gifts of yoga | Max Protein Yoga Routine
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
