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Regional Roles for Ipsos India Senior Honchos
MUMBAI: Ipsos India has announced regional roles for two senior honchos. Vidya Sen, Executive Director, Innovation, Ipsos India, will now, in addition to her responsibilities as the Country Head for the Innovation Service Line, play an expanded role stretching across the entire Asia Pacific (APAC) Region for Ipsos Innovation. And Arun Agarwala, IT Director, Ipsos India will take up duties of some of the key markets in the APEC (Asia Pacific Excluding China) region, of Philippines, Indonesia & Vietnam.
Ipsos India is one of the largest and fastest growing markets in the region and is defining key benchmarks for specializations.
Vidya Sen’srole will now extend toregionally deploying training and ensuring compliance with the Innovation certification program. In addition, she will support the roll out and adoption of the New Innovation initiatives across the region. Vidya will also work closely with Alison Harvey, Senior Director, Global Service Line, Innovation, to ensure full global alignment with all initiatives.
“Ipsos is the world’s number one Product Testing Company. Ipsos Innovation has been engaging with clients in providing counsel and carrying out product tests for innumerable categories and brands across FMCG, Durables, Automotive, Healthcare, Personal Care, Telecom among others, helping clients innovate and reinvent in today’s changing world,” said Vidya Sen, Executive Director, Ipsos Innovation, Asia Pacific Region.
“In the pipeline are new improved tools for Ipsos Innovation,” Sen added.
Ipsos Innovation partners with clients in the end to end requirements on Innovation, ranging from opportunity identification, evaluation, optimization, and launchof their Innovation initiatives with proprietary products for idea screening, concept testing, product testing, full mix testing, pack testing, line optimization, pricing and sales forecasting.
On the other hand, Arun Agarwala, IT Director Ipsos India has taken up additional responsibilities for the key markets of Philippines, Indonesia and Vietnam, with the local IT teams for these markets reporting to him.
“Ipsos aims to strengthen IT service support and IT management in APEC. My remit is to help the countries further increase local IT performance and service quality, includingIT services (support and training, knowledge sharing, meet KPIs, resource planning). Support and execute Global IT infrastructure, IT services projects andensuring ITas an enabler and business partner,” said Agarwala.
Agarwala in his new role reports to Mu Na, IT Director for APEC and China. He joined Ipsos in 2006 in the UK for Ipsos MORI, then moved to Ipsos India in 2011 and was elevated to IT Director in 2014.
Rising living costs, longer financial responsibilities, and changing household structures are reshaping how Indian families plan for long-term financial security. In this shifting environment, life insurance is increasingly being viewed as a core part of structured financial planning rather than an optional protection tool.
Securing Your Family’s Finances with Life Insurance
Life insurance plays a role in family financial planning by supporting income continuity and long‑term financial responsibilities in the event of an unexpected loss. With this coverage amount, the family can continue to maintain their daily needs, fund children’s education, repay debts, and meet other financial obligations.
Beyond basic financial protection, life insurance has expanded to support long‑term planning objectives, helping families manage education costs, liabilities, and continuity of income.
Retirement Benefits with Life Insurance
As India’s workforce becomes more conscious of post‑retirement income security, life insurance is increasingly linked with retirement planning. Regular income options integrated into insurance products are being viewed to reduce dependence on external support systems later in life.
Save your Income Tax with Life Insurance
Tax efficiency remains one of the reasons families factor life insurance into financial planning, as it continues to be recognised under prevailing tax provisions as a long‑term savings and protection tool.
Policy Flexibility and Early Adoption Trends
Early adoption and flexible policy design have also contributed to growing relevance, as insurers respond to broader financial planning needs across different life stages.
How Life Insurance is Evolving for Family Financial Planning
- Easier Digital Access
Purchasing a life insurance policy no longer involves loads of paperwork, multiple visits to the insurance office, etc. With online options, purchasing and managing life insurance policies has become much easier.
You can compare various insurance plans online, get instant quotes for premiums, opt for paperless documentation, and avail of faster claim settlements. This also helps maintain transparency among policyholders.
- Growing Popularity of Term Insurance
Term insurance plans are becoming more popular because of their high coverage and affordability. This shift reflects a growing preference for high‑coverage, cost‑efficient protection aligned with practical family responsibilities.
- Focus on Long-term Family Goals
As financial planning becomes more structured and long‑term in nature, life insurance is increasingly viewed as foundational rather than supplementary. Its role in addressing income continuity, long‑term obligations, and evolving family needs explains why relevance continues to grow in today’s planning conversations.
