MAM
Rediffusion Y&R appoints Suparna Mucadum as head of Kolkata ops
MUMBAI: Earlier today, Rediffusion Y&R named Rahul Jauhari as the group’s chief creative officer. Now, in a ramp up at its top management, the company has appointed Suparna Mucadum as vice president to head its Kolkata operations.
In her new role, she will be reporting to Rediffusion Y&R president Dhunji S. Wadia.
On her apppointment Wadia said, “Suparna has a proven reputation as a leader and is enormously regarded by her clients and the industry. I am very excited that Suparna will now lead Rediffusion Kolkata and its presence in the East. I am certain that with her brand of entrepreneurial leadership, our operation will scale new heights.”
Mucadum added, “I am thrilled to step into this role. I love the energy at Rediffusion and I look forward to working with Dhunji and team. It is an incredibly exciting time to lead the agency.”
Mucadum has over two decades of industry experience. Over the years, she has worked at JWT, Trikaya, Rediffusion Y&R, AMSI Radio, Polar Fans and lead operations at Genesis Advertising and Grey Group.
MAM
Sameer Nair shares heartfelt note as he exits Applause Entertainment
After nine years building the streamer’s content engine, one of India’s best-known TV men is moving on
MUMBAI: Sameer Nair is out. The chief executive of Applause Entertainment, the content studio backed by Kumar Mangalam Birla’s media empire, has announced his departure after nearly nine years at the helm, closing the chapter on one of Indian entertainment’s more quietly consequential careers.
Nair, who built Applause from the ground up in its current avatar, oversaw a slate that spanned Indian originals and international adaptations, threading together a hub-and-spoke business model that partnered with streaming platforms, broadcasters and production houses alike. The results were uneven, as they always are in content, but the ambition was not.
In a post on LinkedIn, Nair was generous to his outgoing patron. He thanked Birla for being an “inspirational boss and a great patron of the arts,” and signed off with a cheerful “Au Revoir” and a promise to remain Applause’s biggest cheerleader. Whether that sentiment survives the next chapter remains to be seen.
No successor has been named. Applause Entertainment did not immediately comment.
Nair built the machine. Now someone else has to run it — and in a streaming market that is simultaneously consolidating and convulsing, that is no small ask.







