Brands
Ram Krishnan named CEO of PepsiCo North America
MUMBAI: PepsiCo has tapped long-serving executive Ram Krishnan as chief executive officer of PepsiCo North America, handing him the keys to its most influential market as the company fine-tunes its organisation for the next phase of growth.
Effective December 28, 2025, Krishnan will oversee PepsiCo’s North America operations, with a clear brief to bring the company’s Foods and Beverages businesses closer together. The goal is simple in theory and ambitious in practice: sharper integration, faster decisions and a closer match between what consumers want and what customers need.
For PepsiCo, the appointment is as much about continuity as it is about change. Krishnan has spent nearly two decades inside the company, rising through the ranks with a career that reads like a tour of PepsiCo’s global engine room. Most recently, he served as CEO of PepsiCo Beverages U.S., following senior leadership roles that included CEO of International Beverages and chief commercial officer.
His experience stretches across continents and functions. As CEO for Asia Pacific, based in Shanghai, he helped steer the company through fast-growing and highly competitive markets. Earlier, he shaped global commercial strategy as PepsiCo’s global chief commercial officer, blending marketing, sales and customer insight at scale.
Before that, Krishnan built a reputation at Frito-Lay North America, where he held senior marketing and customer leadership roles, combining data-driven thinking with brand storytelling. Prior to joining PepsiCo, he cut his teeth at General Motors and Cadillac, gaining experience across consulting, product development and marketing.
Beyond PepsiCo, Krishnan also brings boardroom perspective. He serves on the board of directors of Tractor Supply Company, where he currently sits on the Compensation Committee and previously contributed as an Audit Committee member.
With North America remaining PepsiCo’s largest and most strategically critical region, the company is betting that a seasoned insider with global vision and local muscle can keep the snacks and sips giant firmly in step with changing tastes. For Krishnan, it is a homecoming of sorts, and for PepsiCo, a signal that the next chapter will be written by someone who already knows the plot inside out.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
