MAM
Rajkummar Rao becomes face of Singapore active leisure brand ACTIMAXX
MUMBAI: Singapore based active leisure brand ACTIMAXX has signed actor par excellence, national award winner Rajkummar Rao as its brand ambassador.
The move essentially showcases the endeavour of ACTIMAXX to consolidate its market position in the Indian subcontinent. ACTIMAXX offers the perfect range of active wear, super comfortable and high on fashion, that makes one feel active, true to the brand’s promise of ‘FEEL FIT’.
The company haas enumerated its plans of growing the active leisure brand in the Indian subcontinent which will cater to the taste of the younger generation in the country. With an eye-catchy logo on its T-shirts and a structured fit, the brand is already quite a rage amongst the youth.
Elaborating about the association with Rao, ACTIMAXX brand director Divya Puri says, “It is a matter of great pride for us as Rao shares ACTIMAXX’s ethos of innovation in execution and the spirit of challenging the conventional. ACTIMAXX ‘s brand promise is FEEL FIT; the brand celebrates the holistic fitness oriented to FIT FOR LIFE. How we dress influences how we feel about ourselves. It also influences what we do. That’s what the brand’s mantra is all about.”
ACTIMAXX has already launched active leisure product categories which includes T-shirts, and Track pants. These merchandise are available online as well as in offline stores which give the consumers the best of international styling and design. ACTIMAXX aims to provide products of superior quality coupled with a new age look and feel which will be able to easily grab the attention of the youth.
The product range starts from Rs 469 to Rs 899.
“Fashion for me is comfort. It is something that makes you feel confident about. ACTIMAXX is one such brand which makes you ‘feel fit’, sharp and edgy. Their clothing line is young and trendy and connects with the youth. I am extremely glad to be part of ACTIMAXX. We are confident of building the brand as one of the most successful active leisure brand” says Raj Kummar Rao.
Brands
Origen Realty names Preeti Rai as president- sales & strategy
Veteran hire signals push into Gurugram market with growth ambitions
GURUGRAM: Origen Realty has appointed Preeti Rai as president for sales and strategy, as the company gears up to enter the competitive Gurugram property market.
The move brings in a seasoned industry hand with over two decades of experience across residential and commercial real estate. In her new role, she will lead the company’s sales operations and go-to-market strategy, with a focus on building a strong foothold in Gurugram and driving early momentum.
Origen Realty management said the appointment marks a key milestone in its expansion plans. Origen Realty management said the hire will help sharpen execution and strengthen the company’s sales-led growth strategy as it steps into a new market.
Preeti Rai said, “I look forward to being part of Origen Realty at a pivotal stage in its journey and contributing to building a strong presence in the Gurugram market.”
Before joining Origen Realty, she served as senior vice president for sales and marketing at Elan Group. Her career also includes stints at major developers such as DLF Universal Ltd, Today Homes and Infrastructure, Paras Buildtech Pvt Ltd and Ambience Infrastructure Ltd, where she built expertise across channel sales, leasing, and end-to-end deal execution.
Known for her focus on strategy and team leadership, Rai is expected to play a central role in shaping Origen Realty’s market positioning and sales ecosystem in the region.
As Gurugram’s real estate market continues to attract fresh investments and new entrants, Origen Realty’s latest leadership hire signals its intent to compete with a clear, sales-driven playbook.
