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MAM

Rajasthan tourism board opts for O&M and Percept

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NEW DELHI: Good news seems to be pouring in for Ogilvy & Mather’s Delhi office. After being chosen as one of empanelled agencies for the Chhattisgarh Tourism account, O&M has also managed to get on to the panel of Rajasthan State Tourism Board.

Rajasthan Tourism, which had conducted a multi-agency pitch, has chosen O&M as one of its two empanelled agencies for its communication requirements. The mandate also includes branding exercise besides working on advertising. According to sources, the other empanelled agency in the picture is Percept Advertising.

O&M executive director, north India, Vibha Desai, said, “I think our understanding of Rajasthan as a market went in our favour. Also we had an unfair advantage as an agency because Piyush (Pandey) is from Jaipur. His understanding of Rajasthan as a state also helped us in getting empanelled.”

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The details of the new campaign are yet to be worked out. The Rajasthan Tourism Board is currently working on its logo and design. “We were recently empanelled for the Chhattisgarh tourism account. So recent past has been good for us,” said Desai.

Besides these two new accounts, O&M already has had a profitable season in terms of awards as the agency’s Delhi office has won the Gold at Cannes for its Business World direct marketing campaign and Human Organ Procurement and Education Trust campaign will feature in Communication Arts magazine design annual in November this year.

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MAM

Dish TV shareholders approve three independent directors

99.49 per cent vote of confidence strengthens board as company expands into connected TV, e-commerce and OTT.

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MUMBAI: Dish TV has just been served a near-perfect vote of confidence and the shareholders have dished it out in style. Shareholders of the DTH operator have approved the appointment of three new Independent Directors with an overwhelming 99.49 per cent approval. The three appointees are Mr Arun Kumar Kapoor, Ms Heena Naishadh Bhatt and Mr Ashok Anant Paranjpe.

The strong mandate reflects continued investor faith in the company’s strategy, disciplined execution and long-term value creation. It comes as Dish TV focuses on stabilising its core DTH business while actively scaling new verticals connected TV platform VZY, B2B e-commerce ShopZop, and OTT service Watcho to build a more diversified and resilient growth trajectory.

Dish TV India Limited, CEO & executive director Manoj Dhobhal said, “We are encouraged by the shareholders’ approval of the appointment of the Independent Directors and sincerely thank them for their continued trust and confidence. The Board is already benefiting from the Directors’ collective experience, which will further sharpen strategic focus and support disciplined execution.”

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With a fresh, strengthened board in place, Dish TV is well positioned to navigate the evolving media landscape. In a sector where every percentage point matters, a 99.49 per cent thumbs-up is the kind of ringing endorsement that suggests the company’s recipe for the future is already tasting right.

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