Brands
Raintree Group onboards Swati Bhattacharya as the group vice president – marketing and communications
Mumbai: The Raintree Group has appointed Swati Bhattacharya as group vice president – marketing and communications. Raintree is committed to tackling India’s chronic social issues through a hybrid model of a socially conscious investing arm and a private philanthropic foundation.
Bhattacharya is a storyteller and a marketing communications strategy professional. She comes with an experience of over 26 years in corporate relations, branding, internal and external communications, and market creation expertise in diverse fields such as engineering, technology, retail and auto.
Previously, she was the chief communications and brand officer at the Bajaj Group in her last stint. In her prior roles, Bhattacharya served as vice president, corporate communications at General Motors India and chief marketing and communications officer at CK Birla Group. She was also vice president of corporate relations, public affairs and branding at Ingersoll Rand India.
Over the course of her career, she has held senior positions in companies such as Agilent Technologies, Jindal Stainless among others across various industries. Bhattacharya is a founding member of Global Women in PR in India. She also served as a guest lecturer at the University of Denver.
The Raintree Group global CEO Kiran Vernekar said, “We are very happy to have Swati on board. With her width and depth of experience she will strengthen the current operation and add huge value to our expansion plans.”
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
