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Rado brand ambassador Hrithik Roshan opens new store at Delhi Airport

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Bollywood megastar Hrithik Roshan was the guest of honour at an exciting event to open Rado’s stylish new monobrand store at Delhi IGI Airport today.

This is the first time Rado has opened a monobrand store in an airport and the new boutique features sleek and textured materials in muted tones. With specially crafted elements, the boutique offers a warm and welcoming atmosphere in a modern design that reflects Rado’s characteristic design approach. It’s the perfect place for visitors to immerse themselves in the world of Rado and experience the minimalist design and innovative materials of the brand’s timepieces.

Speaking at the event, Hrithik Roshan said: “I congratulate Rado on this achievement and I am excited that the brand is now available at one of my favourite airports in the world. I have been with Rado for six years now and I am elated to see how it continues to grow and expand across the Indian market. I wish Rado success on this new endeavour.”

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Rado CEO Matthias Breschan commented: “We are delighted to announce the opening of our first airport store at Delhi Airport and are honoured that Hrithik was able to join us today. This is a big achievement in further expanding the availability of our watches to Rado enthusiasts in India.”

Delhi IGI Airport is the busiest airport in India, handling 63.3 million passengers every year and is known for its world-class retail experience. The Rado store offers a break from the hustle and bustle of the airport with its calm and relaxing atmosphere.

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MAM

Ad:tech honours 2026: Full list of winners announced

Expanded awards spotlight winners across 22 categories as industry doubles down on intelligent automation

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NEW DELHI: Marketing’s tech elite took the spotlight as the ad:tech honours 2026 returned with a sharper focus on AI, data and immersive media, signalling how deeply technology now underpins brand strategy. Held at Yashobhoomi on March 17, the second edition drew industry leaders to celebrate innovation that is reshaping engagement and performance.

Presented with the International Advertising Association India chapter and new partner Huella, the awards expanded from 8 to 22 categories, tracking the rapid convergence of creativity, automation and analytics.

The winners’ list reads like a snapshot of marketing’s future. In affiliate and partner marketing, Lyxel & Flamingo – Boat and Paytm Ads – Giva took silver. Mobavenue Media Private Limited struck gold in AI-driven dynamic creative optimisation, alongside a silver for Laqshya Media Limited.

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Creative AI collaboration saw Rediffusion Brand Solutions Private Limited win gold, with Saltinc Consulting Private Limited securing silver. Laqshya Media Limited continued its strong run, taking gold in AI conversation agents and adding multiple wins across categories, including silver in GenAI-led creative and both gold and silver in interactive DOOH campaigns for Tanishq and Tata Coffee.

Predictive AI honours went to Strong Metrics and Tyroo, both silver, while Orient Bell Limited picked up silver in immersive retail tech. In GenAI-led creative, Laqshya Media Limited, Salt – Kotak and Sumimoto each secured silver, reflecting the crowded race in generative creativity.

Publicis bagged silver in influencer management and gold in performance marketing, where it shared the stage with Arm Worldwide and The Trade Desk, both silver. Glad U Came Private Limited stood out with gold in influencer measurement and analytics.

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Marketing automation saw CereOne Media Pvt. Ltd. and Globale Media win silver, while ADMOTT Private Limited claimed silver in OTT innovation.

Programmatic media categories highlighted the shift to advanced targeting and connected screens. Mobavenue Media Private Limited clinched gold in connected TV advertising, with Animmoov Digital Media Pvt Ltd – Asus and Lyxel and Flamingo taking silver. Cheggout Services Private Limited won silver in retail media advertising, while Paytm Ads – Versuni secured gold.

On social platforms, Vayner Media India took gold in community and UGC engagement, with Under 25 – Oppo winning silver. Segumento rounded off the list with silver in the innovation category.

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Jaswant Singh, country managing director at ad:tech India, underscored the momentum, saying generative AI and data-driven decision-making are now central to marketing impact. Neena Dasgupta, IAA mancom member and chief executive and founder at The Salt Inc Consulting, added that the awards celebrate not just technology, but “the people, the creativity, and the relentless effort behind it.”

Backed by Comexposium Group, ad:tech New Delhi has long tracked digital disruption. Now, with the honours, it is rewarding those who are not just adapting to change but engineering it.

In an industry racing towards automation, the message from 2026 is unmistakable. The future of marketing will be written not just in ideas, but in algorithms.

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