Brands
Pooja Popli joins DailyObjects as lead, PR and corporate communications
Former associate account director, public relations at V360 Group takes charge
GURUGRAM: Lifestyle and tech accessories brand DailyObjects has appointed Pooja Popli as lead, PR and corporate communications, strengthening its leadership bench as it sharpens its brand narrative.
In her new role, based in Gurugram, Popli will oversee corporate communications strategy, drive reputation management and align storytelling with long term business growth. She will be responsible for building communication frameworks that project and safeguard the brand’s equity across the lifestyle and technology ecosystem.
Popli joins from V360 Group, where she most recently served as associate account director, public relations. During her three and a half year tenure, she previously held the role of senior manager, PR and client servicing. She managed mandates for brands including Anheuser-Busch InBev, Pernod Ricard India, Kia India, Rado, Omega Luxury Watches and Housing.com, among others.
Her portfolio spanned consumer, automotive, luxury and fintech sectors, and included marquee projects such as the 71st Miss World 2023 in India and campaigns around Auto Expo 2023.
Earlier, at Kindlewood Communications, she worked as senior manager and manager, leading public relations strategy, media engagement, crisis communications and new business development. Over the years, she has also held roles including associate pr manager, senior public relations consultant, public relations consultant, account associate and business development manager.
With more than a decade of experience in communications and brand building, Popli’s move signals DailyObjects’ intent to invest in sharper corporate positioning as it continues to expand its footprint in India’s competitive lifestyle market.
Ola has a new voice. The ride-hailing giant has appointed Shirsha Majumder as senior manager for PR and communications, bringing in a seasoned hand to sharpen its brand narrative and media relations.
Majumder arrives from Acko, where she spent close to four years playing a central role in shaping the insurance company’s communications strategy. Before Acko, she built her credentials across a string of well-regarded organisations including HDFC Life, Adfactors PR and Edelman, accumulating over nine years of experience across reputation management, media relations, strategic messaging and stakeholder engagement.
At Ola, she is expected to bring that breadth of experience to bear on the company’s communications function at a time when the brand is navigating an increasingly competitive and scrutinised market.
For a company that has rarely been far from the headlines, getting the communications right matters. In Majumder, Ola has picked someone who knows how to manage a narrative under pressure.
