Brands
Q2-2015: Mattel gross sales down 6.5%
BENGALURU: Mattel, Inc reported a 6.5 per cent decline in gross worldwide sales at $1095.1 million in Q2-2015 (quarter ended 30 June, 2015) as compared to the $1171.1 million in the corresponding year ago quarter.
Net sales dropped seven per cent to $988.2 million in the current quarter as compared to $1062.3 million in Q2-2014.
The toymaker reported a net loss of $11.4 million in Q2-2015 as compared to a net profit (income) of $28.3 million in Q2-2014. Last quarter (Q1-2015), Mattel has reported a higher loss of $58.2 million.
“In the second quarter, we made solid progress as we work to return Mattel to improved growth and profitability,” said Mattel chairman and CEO Christopher Sinclair. “Our financial results in the quarter largely met our expectations, and we are encouraged by improved performance across our core brands, as well as strong momentum in emerging markets like China and Russia. Although we are still early in our turnaround effort, I believe we are taking all the right steps to be more competitive in the growing global toy industry.”
Worldwide gross sales for the six-month period ended 30 June, 2015 (HY-2015) also declined 4.4 per cent to $2115.3 million from $2212.4 million in HY-2014. Net sales in HY-2015 fell 4.9 per cent to $1910.9 million as compared to the $2008.4 million in HY-2014. Mattel reported a net loss of $69.5 million during the current six month period as compared a net income of $17.1 million during the corresponding year ago period.
Worldwide gross sales by brands
Mattel Girls and Boys brands
Mattel Girls and Boys brands sales in Q2-2015 declined 12.7 per cent to $601.8 million from $689 million in Q2-2014. The effect of the strong US dollar slowed the decline on a constant currency basis to three per cent. For HY-2015, gross sales of Mattel Girls and Boys brands declined 10.3 per cent to $1206.9 million from $1345.8 million in HY-2014. Currency exchange rate change reduced the decline to just one per cent.
Within Mattel Girls and Boys brands, Barbie worldwide gross sales declined 19 per cent to $130.3 million from $160.8 million, with the currency exchange rate change reducing the decline to 11 per cent. In HY-2015, Barbie gross sales declined 16.4 per cent to $276.3 million from $330.7 million in HY-2014. Currency exchange rate change reduced the drop to eight per cent.
Other Girls worldwide gross sales declined 16.6 per cent in the current quarter to $175.9 million from $201.9 million in Q2-2014. Currency exchange rate change reduced the drop to six per cent. HY-2015 Other Girls worldwide sales declined 13.8 percent to $365.4 million from $276.3 million in HY-2014, with currency exchange rate change reducing the decline to four per cent.
Wheels gross worldwide sales increased 14.8 per cent in Q2-2015 to $160.6 million from $139.9 million in Q2-2014. Currency exchange rate change improved the growth to 26 per cent. Wheels gross worldwide sales in HY-2015 increased by 8.2 per cent to $292.6 million from $270.4 million in HY-2014. Currency exchange rate change improved the growth to 18 per cent.
Entertainment business, which includes Radica and Games declined 23.9 per cent in Q2-2015 to $135 million from $177.4 million in Q2-2014. In HY-2015, Entertainment business worldwide sales declined 15 per cent to $272.6 million from $320.8 million in the corresponding year ago period.
Fisher-Price brands
Fisher-Price brands worldwide gross sales increased 2.4 per cent to $336.8 million in Q2-2015 as compared to the $328.8 million in Q2-2014. Currency exchange rate change improved the growth to nine per cent. For HY-2015 worldwide gross sales for Fisher-Price brands was flat (grew by 0.7 per cent) at $600.7 million as compared to the $600.2 million in HY-2014. Currency exchange rate change improved the growth to seven per cent. Fisher-Price Brands includes the Fisher-Price Core, Fisher-Price Friends and Power Wheels brands.
American Girls brands
American Girls brands gross sales increased 1.3 per cent in Q2-2015 to $84.2 million from $83.1 million in Q2-2014. For HY-2015, gross sales was flat (up 0.6 per cent) to $190.2 million from $189.1 million in HY-2014.
Construction and Arts & Crafts Brands
Construction and Arts & Crafts Brands gross sales grew 5.2 per cent to $64.8 million in Q2-2015 from $61.6 million in Q2-2014. For HY-2015, gross sales grew 67.4 per cent to $103.1 million from $61.6 million in HY-2014. Sales of Construction and Arts & Crafts products include the Mega Bloks and RoseArt brands. Mattel acquired Mega Brands Inc. on 30 April, 2014.
Worldwide gross sales by region
North American
North American gross sales declined 2.9 per cent to $583.6 million in Q2-2015 from $601.2 million in Q2-2014. Currency exchange rate change reduced the fall to one per cent. For HY-2015, North American gross sales improved 2.5 per cent to $1181.7 million from $1153.2 million in HY-2014. Currency exchange rate change improved the growth to three per cent.
International
International gross sales declined 10.2 per cent to $511.5 million in Q2-2015 from $569.9 million in Q2-2014. Currency exchange rate change had a appositive impact, which showed a growth of five per cent. HY-2015 gross international sales declined 11.9 per cent to $933.6 million in Q2-2015 from $1059.2 million in HY-2014, with currency exchange rate change resulting in a growth of four per cent.
Dividend
The Mattel board has declared 2015 third quarter cash dividend of $0.38 per share, which is flat compared to the third quarter of 2014.
Brands
Maruti Suzuki posts record FY26 profit of Rs 14,445 crore, dividend at Rs 140
Sales hit 24.22 lakh units as Q4 revenue crosses Rs 50,000 crore mark
NEW DELHI: Maruti Suzuki India Limited reported its highest-ever annual performance for FY2025-26, with record sales volumes, revenue and profit, alongside a dividend of Rs 140 per share.
The company posted net sales of Rs 1,74,369.5 crore for the full year, marking a 20.2 per cent increase over FY2024-25. Net profit stood at an all-time high of Rs 14,445.4 crore, up slightly from Rs 14,297.6 crore in the previous year.
Total sales for the year reached 24,22,713 units, compared to 22,34,266 units last year. Domestic sales accounted for 19,74,939 units, while exports rose sharply to 4,47,774 units from 3,32,585 units a year earlier. The company retained its position as India’s top passenger vehicle exporter for the fifth consecutive year, contributing 49 per cent of total exports.
Exports of the made-in-India e VITARA, the company’s first battery electric vehicle, expanded to 44 countries, highlighting its growing global footprint.
In the January to March quarter, Maruti Suzuki recorded its highest-ever quarterly sales of 6,76,209 units, an increase of 11.8 per cent year-on-year. Domestic sales stood at 5,38,994 units, while exports touched a record 1,37,215 units.
Quarterly net sales crossed the Rs 50,000 crore milestone for the first time, reaching Rs 50,078.7 crore, up from Rs 38,839.1 crore in the same quarter last year.
Operating profit, measured as EBIT, rose 30.4 per cent to Rs 4,409.2 crore, reflecting improved operating efficiency. However, net profit declined 6.9 per cent year-on-year to Rs 3,590.5 crore, primarily due to mark-to-market impacts.
The company said growth in the second half of the year was supported by a reduction in GST rates, which boosted demand in the domestic market. However, production constraints remained a challenge, with around 1,90,000 pending customer orders at the end of the year, including nearly 1,30,000 in the small car segment. Dealer inventory levels were also low, at about 12 days of stock.
During the year, Suzuki Motor Gujarat Private Limited was amalgamated into the parent company, effective 1 December 2025, with financials restated from 1 April 2025 for comparability.
The board recommended a dividend of Rs 140 per share, up from Rs 135 in FY2024-25, marking the highest payout in the company’s history.
With strong export momentum, improving domestic demand and continued capacity constraints, Maruti Suzuki enters FY27 balancing growth opportunities with supply-side challenges, even as it strengthens its position in both conventional and electric vehicle segments.
