MAM
Punitha bids adieu to Madison, to join Google
MUMBAI: Madison Media group CEO Punitha Arumugam has decided to move on after a 13-year stint with the company.
Arumugam will be joining Google as VP-agency and advertiser relations soon.
A highly placed source has confirmed the development to Indiantelevision.com. “Sam (Balsara, chairman and MD of Madison World) has sent the mail today telling us about Punitha’s leaving the company,” the executive said on condition of anonymity.
Arumugam will be serving her notice period till March. She had joined Madison in January 1999 as media services director and then moved up to become COO in 2001.
She was named as chief executive officer of Madison Media West in 2003.
At Madison, she handled clients like Kinetic, the Essel Group, P&G, Godrej and BPL.
Prior to Madison, she has also worked with O&M and Lintas Chennai/Bangalore.
Arumugam was unavailable for comment till the filing of this report.
MAM
Edelman elevates Siddharth Panicker to head of Mumbai office
Financial services veteran steps up after nearly 15 years at the firm
MUMBAI: Edelman has elevated Siddharth Panicker to head of its Mumbai office, promoting a long-serving leader who has spent nearly 15 years building the firm’s financial services franchise in India.
Panicker has held a series of senior roles at Edelman, including associate vice president, head – financial services, and VP & head – financial services. In these positions, he led the development of the firm’s financial services practice, advising C-suite clients across investment banking, private equity, NBFCs, fintech, disputes, litigation and life insurance.
The promotion reflects his track record in corporate and financial communications, strategic counsel and leadership, as Mumbai remains a central hub for India’s financial and professional services sectors.
Earlier in his career, Panicker gained industry exposure through internships at Nalco Water, part of Ecolab, and MSL India.
His elevation underlines Edelman’s focus on leadership continuity and deep sector expertise as clients navigate increasingly complex regulatory, reputational and market environments.







