MAM
Publicis strengthens strategy team in Delhi
MUMBAI: Publicis India has announced the appointment of Nisha Ganneri and Gursimran Singh as associate vice-president, strategy and vice-president – strategy. Both the appointees will report to Sudeep Gohil – chief strategy officer & managing partner.
Nisha joins in from Ogilvy, Gurgaon, where she was the planning director; while Gursimran’s last stint was at MullenLowe Lintas as the AVP. Nisha and Gursimran both possess over 11 years of rich experience and have been successful in driving growth and thought leadership for iconic global and local brands.
Singh said “I am honoured to be a part of Publicis Worldwide, an organisation which follows ‘Power of One’ philosophy, keeping their communication integrated yet dynamic.”
Ganneri said: “It’s a pleasure to be a part of an esteemed organisation like Publicis India and getting to work for some really exciting clients. Publics has an impeccable repute in the industry because of its zest for exceeding expectations. Delivering the best has been my motto and I look forward to working with the teams through the ‘Power of One’ philosophy.”
Publicis India managing director Srija Chatterjee said, “Appointing some of the best talent of the industry at leadership positions is a vital step that takes us forward in the direction to providing our clients with exceptional experiences.”
Publicis India executive director Ravpreet Ganesh said, “Ganneri and Singh have an amazing experience in the industry and their contributions are commendable.”
Brands
Ekart expands IKEA partnership with EV deliveries in Chennai
3PL to handle 600 plus products with 48 hour delivery via EV fleet.
MUMBAI: Flatpacks are going electric and your sofa might now arrive with a smaller carbon footprint. Ekart has expanded its partnership with IKEA to power last-mile deliveries in Chennai, doubling down on speed, scale and sustainability in one of India’s key urban markets. Under the collaboration, Ekart will manage end-to-end large-format deliveries for IKEA across the city using a 100 per cent dedicated electric vehicle fleet. The move makes Chennai the second major market after NCR-Delhi where Ekart handles IKEA’s last-mile logistics, signalling a broader rollout of EV-led supply chains.
The mandate is no small load. Ekart will oversee deliveries for over 600 products from IKEA’s catalogue, ranging from furniture to home décor—categories that demand specialised handling and precision logistics.
Backed by its technology-driven fulfilment network, Ekart is targeting deliveries within a 48-hour window, offering real-time tracking and end-to-end visibility from warehouse to doorstep. The focus is clear: faster turnarounds without compromising on control or customer experience.
The EV-first model also aligns with both companies’ sustainability goals, as urban logistics increasingly shifts towards zero-emission solutions. For IKEA, which continues to expand its omnichannel presence in India, reliable and eco-conscious last-mile delivery is becoming central to scale.
For Ekart, the partnership reinforces its positioning as an enterprise-grade logistics player in large-format commerce. The company already supports over 1,800 retail, D2C and enterprise brands, spanning last-mile delivery, part-truckload services and warehousing.
As India’s logistics ecosystem evolves, this collaboration highlights a growing trend: delivery is no longer just about distance, it’s about efficiency, experience and increasingly, emissions.
